Local Marketing Specialist - House of Sport

About the Role

Key Responsibilities

• Develop and foster strong relationships that make an impact in the community, drive company initiatives and awareness of the House of Sport brand pillars - assortment, experience, service, and community.
• Support local partners through sponsorships that drive full-funnel value via awareness, engagement, traffic, and sales.
• Manage and track all sponsorship agreements and asset distribution using software programs.
• Ensure proper execution of sponsorship deliverables with leagues, teams, organizations, etc. to maximize ROI.
• Develop strategies for in-store events and in-market activations aligned with key brand moments.
• Manage local marketing outreach strategies to increase awareness and customer acquisition.
• Support creation of event activation assets for store placements and scheduling platforms.
• Monitor and manage customer outreach via reservations scheduling tools.
• Support execution of House of Sport marketing activities, vendor events, and related initiatives.
• Serve as a cross-functional liaison to ensure successful program execution from concept to completion.
• Capture content of owned events for use on social media and other channels.
• Evaluate event success through qualitative and quantitative measures, report learnings, and suggest improvements.
• Represent the company as a local ambassador for The DICK'S Sporting Goods Foundation and community giving programs.
• Leverage foundation resources to provide equipment donations, grants, and programming to communities in need.
• Evaluate and fulfill donation requests from the local community.
• Maintain professionalism and be a brand representative for House of Sport.
• Ensure seamless communication and collaboration across teams.
• Develop relationships with vendors, sales reps, and service organizations.
• Serve as a media-trained associate capable of speaking to media on behalf of DICK'S as directed.

Requirements

• Bachelor's Degree in Marketing, Advertising, Business Administration or Communications.
• 1-3 years of related experience as a regional or company marketer, brand ambassador, or in a retail environment.
• Possess a valid driver’s license.
• Successfully pass comprehensive criminal background and motor vehicle checks.
• Excellent interpersonal and team building skills.
• Ability to multi-task and work independently in a fast-paced environment.
• Flexible availability including some nights, weekends, and holidays, with some travel within territory.

Nice to Have

• Experience with sponsorship management and activation.
• Experience in event planning and execution.
• Knowledge of social media content creation and management.

Qualifications

• Bachelor’s Degree in relevant field.
• 1-3 years of related experience.

Benefits & Perks

• Part of a competitive total rewards package including salary, incentive, equity, and benefits.
• Generous suite of benefits.
• Paid leave as per state requirements.