Dick's Sporting Goods logo

Local Marketing Specialist - House of Sport

Dick's Sporting Goods

Baton Rouge, LA
Full Time
Entry Level
2 months ago

Job Description

About the Role

House of Sport by DICK'S Sporting Goods is more than just a store. It is a destination, an experience, a place where athletes can experiment and play. A retail store devoted to sport where our community can gather and be inspired. We are fundamentally changing retail by elevating these experiences, delivering first in class service, obsessing over our athletes, inspiring our teammates, and challenging retail norms. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve. Everyone on our team plays a critical role in creating confidence and excitement by personally equipping athletes to achieve their dreams. If you are ready to obsess over the athlete and make a difference in your community, apply to join our team today!

Key Responsibilities

  • Develop and foster strong relationships that make an impact in the community, drive company initiatives and awareness of the House of Sport brand pillars - assortment, experience, service, and community.
  • Support local partners through sponsorships that drive full-funnel value via awareness, engagement, traffic, and sales.
  • Manage and track all sponsorship agreements and asset distribution using software programs.
  • Ensure proper execution of sponsorship deliverables with leagues, teams, organizations, etc. to maximize ROI.
  • Develop strategies for in-store events and in-market activations aligned with key brand moments.
  • Manage local marketing outreach strategies to drive awareness and customer acquisition.
  • Support creation of event activation assets for store placements and scheduling platforms.
  • Monitor and manage customer outreach via reservations scheduling tools.
  • Support execution of all House of Sport marketing activities, vendor events, and related initiatives.
  • Serve as a cross-functional liaison to ensure successful program execution from concept to conclusion.
  • Capture content of owned events for use on social media and other channels.
  • Evaluate event success qualitatively and quantitatively, report learnings, and suggest improvements.
  • Represent the company as a local ambassador for The DICK'S Sporting Goods Foundation and community giving programs.
  • Leverage foundation resources to impact the local community through donations, grants, and programming.
  • Fulfill donation requests from the local community.
  • Maintain professionalism and be a face of the brand for House of Sport.
  • Ensure seamless communication and collaboration across teams.
  • Develop relationships with vendors, sales reps, and service organizations.
  • Serve as a media-trained associate capable of speaking to media on behalf of DICK'S as directed.

Requirements

  • Bachelor's Degree in Marketing, Advertising, Business Administration or Communications.
  • 1-3 years of related experience as a regional or company marketer, brand ambassador, or in a retail environment.
  • Possess a valid driver’s license.
  • Successfully pass comprehensive criminal background and motor vehicle checks.
  • Excellent interpersonal and team building skills.
  • Ability to multi-task and work independently in a fast-paced environment.
  • Flexible availability including some nights, weekends, and holidays.
  • Some travel within territory required.

Nice to Have

  • Experience with sponsorship management and activation.
  • Experience in event planning and execution.
  • Knowledge of community outreach and charitable programs.

Qualifications

  • Bachelor's Degree in relevant field.
  • 1-3 years of related experience.

Benefits & Perks

  • Not specified in the description.

Working at Dick's Sporting Goods

The company values inclusivity, diversity, community engagement, professionalism, and a passion for sports and athlete empowerment.

Apply Now

Job Details

Posted AtMay 25, 2025
Job CategoryEvent Marketing
SalaryCompetitive salary
Job TypeFull Time
Work ModeOnsite
ExperienceEntry Level

Job Skills

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About Dick's Sporting Goods

Website

dickssportinggoods.com

Company Size

10000+ employees

Location

Baton Rouge, LA

Industry

Sporting Goods Retailers

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