Manager 2, Product Marketing

About the Role

Key Responsibilities

• Own 1-year business outcomes for the Payments portfolio, including strategic choices about where to play and how to win, and effectively communicate data-backed business plans and performance data across teams and up to executive leadership through ongoing forecasting, reporting, and root cause analyses.
• Leverage deep customer insights, product expertise, and competitive intelligence to inform segmentation strategy, develop product positioning including differentiated messaging and claims, and influence the product roadmap to meet customer needs.
• Develop research and testing plans, analyze business data from multiple sources to generate insights, make informed decisions, and create compelling business cases and customer experiences.
• Lead initiatives using storytelling, customer insights, data, and business acumen, influencing the product roadmap at any phase of the product lifecycle and executing impactful go-to-market plans that prioritize business results with product and channel partners.
• Partner closely with cross-functional teams spanning marketing, product, design, business development, analytics, finance, credit, risk, legal, strategy, sales, and customer success.
• Contribute to 3-year strategic planning and make decisions that benefit the customer and the entire portfolio.

Requirements

• 8+ years of experience in product marketing strategy, management consulting, or strategic roles within high-growth environments, and cross-functional execution.
• Experience leading and cultivating high performance teams.
• Proven ability to influence and lead cross-functional teams, build trust, and drive outcomes in a matrixed organization.
• Strong product marketing craft; fintech or Payments experience preferred.
• Strategic thinking with the ability to translate plans into actionable tasks and ensure project completion.
• Understanding of core marketing frameworks for segmentation, targeting, positioning, and translating strategy into product roadmaps and go-to-market plans.
• Analytical and problem-solving skills, comfortable with testing methodologies and synthesizing data to analyze ROI and unlock growth opportunities.
• Ability to prioritize and make strategic choices balancing short and long-term outcomes.
• High levels of ownership, responsibility, initiative, and a drive to achieve measurable performance results.
• Excellent verbal, written, presentation, and interpersonal communication skills.
• BA/BS required, MBA preferred, or equivalent work experience.
• Experience with small- and mid-sized businesses is a plus.
• Understanding of payment systems and money movement is a plus.

Nice to Have

• Fintech or Payments experience
• Experience with small- and mid-sized businesses
• Understanding of payment systems and money movement

Qualifications

• BA/BS degree required.
• MBA preferred.
• Or equivalent work experience.

Benefits & Perks

• Competitive compensation package with a strong pay-for-performance rewards approach.
• Eligible for a cash bonus, equity rewards, and benefits.
• Pay ranges based on location: Bay Area California 171,500-231,500; Southern California 159,000-215,500.
• Additional benefits details available at Intuit Careers | Benefits.