Manager, Advanced Analytics

About the Role

Key Responsibilities

• Lead in managing the interpretation, analytics reporting, and analysis for key insights & performance recommendations with Walmart advertisers.
• Deliver clarity to advertisers who are seeking causal insights and measurement impact from strategy, planning, and campaign completion.
• Create and lead client-facing analysis, including calls and in-person presentations, to drive data-driven best practices, recommendations, and guidance for Walmart Connect's top advertisers.
• Perform hands-on analysis and conduct in-depth investigations with the team, lead & execute end-to-end measurement projects, and make actionable recommendations to the business.
• Assist process improvement initiatives to scale data and measurement solutions.
• Contribute to building measurement/analytics tools and platforms reflecting the best and most appropriate solutions available.

Requirements

• Bachelor's degree in a quantitative field (e.g., statistics, economics, mathematics, business administration, marketing).
• 3+ years of experience in integrated marketing strategy & analytics and measurement, and managing multiple priorities & milestones.
• Project management experience dealing with a high volume of reporting/analyses requests.
• Experience in data manipulation languages (e.g., SQL, R) and visualization tools (Tableau, Datorama).
• Experience in omnichannel marketing, attribution, and ROI measurement, including online advertising performance and awareness.
• Strong organizational skills and effective project communication.
• Experience and passion for working in a fast-paced agile environment, delivering functional features in short timeframes.
• Ability to speak to technical topics and metrics in an understandable manner.
• High proficiency in MS Excel and PowerPoint.

Nice to Have

• Master's degree in a quantitative field (e.g., statistics, economics, mathematics, business administration, marketing).
• 5+ years' experience with media and marketing measurement, analytics, and reporting within an advertising agency/consulting.
• Experience with online advertising, targeting, and measurement systems and methodologies (ad servers, DSPs, DMPs).
• Familiarity with advertising technology including 3rd party ad-serving, tag management solutions, and programmatic ad buying platforms.
• Ability to work through ambiguity and drive for clarity of direction.
• Experience with project management platforms like Jira.
• Experience with A/B and multivariate test design and statistical concepts.
• Experience in developing and presenting strategic, action-oriented recommendations to executive audiences.
• Experience with relationship building/management with internal stakeholders including Marketing, Product, and Engineering.

Qualifications

• Bachelor's degree in Business, Finance, Accounting, Statistics, or related field and 2 years' experience in data analytics or related field OR 4 years' experience in data analytics or related field.
• Certificate in business analytics, data mining, or statistical analysis (preferred).
• Master's degrees in Business Administration, Information Systems, or Statistics (preferred).

Benefits & Perks

• Competitive pay plus performance-based bonus awards.
• Health benefits including medical, vision, and dental coverage.
• Financial benefits such as 401(k), stock purchase, and company-paid life insurance.
• Paid time off including PTO, sick leave, parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits like short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement.
• PTO and PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• Live Better U education benefit program covering tuition, books, and fees.