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Manager, CRM and Marketing Technologies, US Heme Business Unit

Vertex Pharmaceuticals

Boston, MA
Full Time
Senior
121k-181k
1 day ago

Job Description

About the Role

The Manager, CRM and Marketing Technologies, US Heme Business Unit will be part of the Patient Experience and Customer Operations (PECO) team within the US Heme Business unit, supporting patients, providers, and caregivers in gene therapy treatments for sickle cell disease (SCD) and transfusion dependent thalassemia (TDT). The role involves supporting the continuous improvement of the CRM system, onboarding Authorized Treatment Centers and their users into digital systems, and supporting the marketing team's technological roadmap. The position reports to the Director of Digital Strategy & Analytics and is based at Vertex, a global biotechnology company committed to scientific innovation and fostering an inclusive, diverse culture.

Key Responsibilities

  • Coordinate with various commercial leads to manage the data life cycle of customer account information.
  • Oversee the Authorized Treatment Center (ATC) and user provisioning process for the Vertex Connects Portal and Order Management Portal.
  • Support the US Heme marketing team in implementing marketing technologies such as websites, training materials, and customer communications.
  • Create and maintain the roadmap for the CRM with clear milestones and dependencies based on the overall vision.
  • Collaborate with business stakeholders to gather and groom functional requirements and communicate with technical teams to translate these into technical system requirements.
  • Work closely with the Data, Technology and Engineering team (DTE) to oversee end-to-end sprint management activities and address business-related changes during implementation.
  • Partner with Commercial Training and Change Management teams to ensure supporting materials and training content are aligned with system functionality.
  • Act as a bridge between Heme Commercial Teams and downstream application teams requiring ingestion of customer account data.
  • Ensure data completeness when provisioning external users, hospital accounts, and key affiliations to enforce data privacy.
  • Perform ongoing data synchronization and analysis across applications on a defined cadence.

Requirements

  • Bachelor's Degree.
  • 5+ years of relevant experience in a life sciences organization or healthcare industry.
  • Strong project management, troubleshooting, and problem-solving skills.
  • Proven success with results and excellent customer relationship skills.
  • Excellent interpersonal, communication, organizational, and facilitation skills.
  • Proactive, self-motivated, and able to work independently.
  • Passion for understanding emerging technologies and integrating them into business solutions.
  • Ability to perform in a fast-paced environment, manage multiple priorities, and communicate complex information clearly.
  • Experience or functional knowledge of Veeva CRM or other CRM tools.
  • Experience using ServiceNow (preferred).
  • Proficiency with MS Office tools (Excel, PowerPoint, etc.).

Nice to Have

  • Experience using ServiceNow.

Qualifications

  • Bachelor's Degree.

Benefits & Perks

  • Eligible for an annual bonus and annual equity awards.
  • Comprehensive benefits including medical, dental, and vision insurance.
  • Generous paid time off, including a week-long company shutdown in summer and winter.
  • Educational assistance programs including student loan repayment.
  • Commuting subsidy, charitable donation matching, 401(k), and more.

Working at Vertex Pharmaceuticals

Vertex is committed to equal employment opportunity and non-discrimination, fostering an inclusive culture that celebrates diversity and differences. The company values scientific innovation, employee growth, and a flexible work environment, offering hybrid or on-site work options and supporting employee well-being and development.

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Job Details

Posted AtSep 9, 2025
Salary121k-181k
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

Job Skills

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About Vertex Pharmaceuticals

Website

vrtx.com

Company Size

5001-10000 employees

Location

Boston, MA

Industry

Pharmaceutical and Medicine Manufacturing

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