Manager, Digital Marketing
Highlevel Sarl
Job Description
About the Role
HighLevel is a cloud-based, all-in-one white-label marketing and sales platform that empowers marketing agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, from marketing agencies to entrepreneurs to small businesses and beyond. Our platform empowers users across industries to streamline operations, drive growth, and crush their goals. HighLevel processes over 15 billion API hits and handles more than 2.5 billion message events every day. Our platform manages 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million domain names. Our People With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home. Our Impact Every month, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.
Key Responsibilities
- Lead, mentor, and grow the Digital Marketing team, ensuring alignment to business priorities, clarity of goals, and professional development.
- Foster a high-performance culture built on accountability, collaboration, and innovation.
- Drive digital marketing programs that directly fuel business growth through recruiting and activating new affiliates in the affiliate program.
- Launch campaigns that generate trials of the platform.
- Execute ticket sales and promotional marketing for events and ongoing campaigns.
- Own the cadence and execution of promotional campaigns, ensuring the right customers receive the right message at the right time.
- Build and optimize customer lifecycle touchpoints, from lead capture to trial conversion to product adoption.
- Establish and monitor KPIs such as trial conversion and adoption metrics.
- Translate performance data into actionable insights, driving continuous optimization across channels.
- Provide regular reporting and executive-level insights that connect marketing performance to business outcomes.
- Partner with Product Marketing, RevOps, Customer Success, and Affiliate Management to ensure alignment on acquisition, retention, and revenue goals.
- Serve as the key point of contact for the Digital Marketing team.
Requirements
- 8-10+ years of experience in digital marketing, with at least 4+ years in a people management role.
- Demonstrated success leading digital marketing teams in high-growth environments.
- Proven track record of designing and executing strategies that drive measurable business outcomes.
- Strong expertise in paid digital channels, SEO/SEM, social, and marketing automation.
- Experience managing budgets, marketing operations, and cross-functional initiatives.
- Bachelor's degree in Marketing, Business, or related field (MBA preferred).
Nice to Have
- MBA or advanced degree in Business or related field.
Qualifications
- Bachelor's degree in Marketing, Business, or related field.
Benefits & Perks
- Opportunities to learn, grow, and advance in a dynamic, fast-growing company.
- Work in a collaborative culture that values creativity, innovation, and teamwork.
Working at Highlevel Sarl
We operate in a global, remote-first environment that values creativity, innovation, and teamwork. We cultivate a culture where ideas are celebrated, and people come first, regardless of location.
Job Details
Job Skills
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About Highlevel Sarl
Website
highlevel.me
Location
Dallas, TX
Industry
Unclassified Industry
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