MANAGER MEDIA

The Home Depot

Atlanta, GA

Full Time

Senior

19 days ago

Job Description

About the Role

The Manager, Media oversees all aspects of traditional and digital investments for national and regional advertising and is a key influencer on corporate omni-channel strategy. Responsible for working with key stakeholders and business/initiative leaders across the enterprise to understand specific customer, business and communication goals as well as oversee the creation and execution of omni-channel plans within the context of the overall marketing mix. Analyzes industry trends, channel results and business environment to improve strategies and plan recommendations. Manages omni-channel budget and supports channel measurement, results reporting and insights. Helps direct agency planning, buying and activation for areas of responsibility.

Key Responsibilities

Manage and steward omni-channel investments within the budget (10%).
Partner with omni-channel partners, stakeholders, and business/initiative leaders to develop channel recommendations supporting customer, business, and marketing goals (15%).
Help direct media agency and supervise direct reports on creation and execution of department-level omni-channel plans (20%).
Support analysis of channel performance and audience behavior reporting, incorporating learnings into current and future planning (10%).
Develop and maintain strong relationships with key omni-channel stakeholders and business/initiative leaders (25%).
Test and learn new and emerging omni-channel trends and opportunities to support frictionless customer experiences, drive business, and create competitive advantage (20%).

Requirements

Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
Minimum of 5 years of work experience.
Proficiency in Excel, Word, and PowerPoint.
Ability to manage and prioritize multiple tasks and responsibilities.
Strong organizational and communication skills.
Working knowledge of marketing, finance, advertising, merchandising, and operations.
Ability to build effective partnerships throughout the organization.
Experience supporting or mentoring team members and building cross-functional relationships.
Strategic thinker with ability to conceptualize and build integrated omni-channel plans.

Nice to Have

Omni-channel agency planning and buying experience.
Previous client-side omni-channel planning experience.
Previous leadership, mentoring, and coaching experience.
Retail/multi-outlet advertising experience.
Master's Degree.
Strong leadership abilities and proven track record of building cross-functional work relationships.
Highly organized with ability to combine strategic direction with tactical execution.
Strong presentation skills with ability to gain alignment on recommendations.
Partnering with omni-channel strategy leads and stakeholders to set strategic, long-term planning.

Qualifications

Master's degree or equivalent in a related field.

Working at The Home Depot

The position is located in a comfortable indoor environment with infrequent unpleasant conditions. The role emphasizes collaboration, strategic thinking, and building effective partnerships across teams and external agencies.

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