Manager, Media Strategy & Planning

About the Role

Key Responsibilities

• Support the Sr. Manager, Media in the development of media strategies and plans for all supported shows across paid media channels.
• Assist in the development of analysis necessary to support media recommendations and decisions.
• Help manage analytics both in-house and with the agency to contribute to building fact-based media strategies that encompass both paid and owned platforms.
• Oversee the delivery of all creative materials between NBCU creative groups and all external partners/vendors.
• Assist in managing all financial reporting documents associated with the media budget.
• Coordinate with partner departments on marketing plans and execution.
• Help manage the fulfillment of information requests across the TV Portfolio division.
• Seek and understand emerging trends and first-to-market opportunities.
• Mentor and train a direct report.
• Meet with representatives of the media community to foster mutually beneficial relationships with media partners, particularly within the NBCU family.
• Assist the larger media team with any ad-hoc projects or requests.

Requirements

• 4+ years' experience in media planning and buying with a strong focus on digital planning and buying.
• Media agency experience required.
• Experience working across all media channels.
• An understanding of TV and digital viewing measurement.
• Knowledge of the end-to-end digital advertising ecosystem, including ad servers, DSPs, SSPs, networks, exchanges, creative optimizers, and data providers.
• Bachelor's degree in liberal arts, marketing, communications/advertising, or media studies.
• Strong analytical skills and ability to distill data into actionable insights.
• Advanced communication skills, both written and verbal.
• Ability to manage multiple tasks in a deadline-driven, fast-paced environment.
• Previous management experience, including mentoring or training junior team members.
• Computer proficiency with Word, Excel, and PowerPoint.
• Flexibility to work in a hybrid schedule, generally contributing from the office at least three days per week.

Nice to Have

• Entertainment industry experience.
• Knowledge and understanding of the television industry, particularly the Broadcast and Streaming TV landscape.

Qualifications

• Bachelor's degree in liberal arts, marketing, communications/advertising, or media studies.

Benefits & Perks

• Company-sponsored benefits including medical, dental, and vision insurance.
• 401(k) retirement plan.
• Paid leave and tuition reimbursement.
• Various discounts and perks.