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Manager, Product Management - Customer Identity & Growth

H-E-B

Austin, TX
Full Time
Senior
156k-186k
27 days ago

Job Description

About the Role

The Manager of Product Management for Customer Identity & Growth at H-E-B Digital Technology is responsible for leading a team of product managers focused on gathering, enriching, and protecting customer data to enhance customer understanding and service. This role involves defining the vision and strategy for the Customer Identity platform, driving growth initiatives across acquisition, onboarding, and engagement, and delivering customer-centric experiences that meet business outcomes. The position requires strategic leadership, domain expertise, and a passion for building engaging, scalable digital experiences within a large-scale retail environment.

Key Responsibilities

  • Define Product Vision & Strategy: Craft and communicate a compelling product vision for Customer Identity and Growth initiatives, aligning teams and stakeholders around a shared strategy to improve acquisition, activation, and retention.
  • Lead a High-Performing Team: Directly manage and mentor a team of Product Managers, fostering their development and ensuring high-quality execution, while promoting a culture of innovation and collaboration.
  • Drive Growth & Acquisition: Own strategy and execution for top-of-funnel acquisition, including developing AI-driven features for offsite search, SEO, optimizing performance, and improving onboarding flows.
  • Enhance Customer Identity & Personalization: Oversee development of the Customer Identity platform to gather, enrich, and protect customer data, enabling increased personalization and safeguarding data privacy.
  • Influence & Partner: Build consensus across the organization, influencing stakeholders to align on priorities, working closely with Product, Engineering, Design, Data Science, and Marketing teams.
  • Execute with a Data-Driven Approach: Drive product development using a test-and-learn mindset, owning experimentation roadmaps, analyzing data, and generating insights to inform product requirements.
  • Manage Product Lifecycle & Strategy: Lead product lifecycle management, develop roadmaps, assess market conditions, and define product strategies aligned with organizational priorities.
  • Coordinate Cross-Functional Teams: Lead project vision, coordinate teams, communicate complex ideas, negotiate, and influence internal and external stakeholders including senior leaders and vendors.
  • Drive End-to-End Product Releases: Manage feature design, development, integrations, data migration, legacy application cutover, stabilization, and support.
  • Manage Stakeholders & Resources: Oversee resource allocation, budgets, and activities to maximize product development efficiency, and manage risks and dependencies.
  • Lead and Develop Teams: Demonstrate leadership in managing and developing teams, ensuring high velocity, efficiency, and morale, and adapting processes to maximize outcomes.

Requirements

  • 5+ years of experience in product management or technology consulting, with at least 2 years focused on customer data.
  • Experience managing or leading people or teams (preferred).
  • Deep knowledge of customer data, identity resolution, and growth/retention-focused consumer products.
  • Strong background in AI/ML technologies and applying them to product discovery.
  • Exceptional communication and storytelling skills with the ability to influence stakeholders at all levels.
  • Strong quantitative or technical background with data analysis, insights synthesis, and decision-making skills.
  • Proven success in developing and executing product roadmaps and delivering impactful outcomes.
  • Broad knowledge of the field with leadership skills and familiarity with voice of the customer techniques.
  • Advanced Excel, SQL, and analytical skills.
  • Strong Agile/Scrum and project management skills.
  • Ability to collaborate cross-functionally, translate product requirements, and articulate value through OKRs and KPIs.
  • Bachelor's or Master's degree in a relevant field or equivalent work experience.

Nice to Have

  • Experience supporting retail, supply chain, ecommerce, or digital marketing operations.
  • Experience leading or managing teams.
  • Deep domain expertise in customer data, identity resolution, and consumer growth/retention products.
  • Experience applying AI/ML technologies to product discovery.
  • Advanced knowledge of retail accounting and finance principles.

Qualifications

  • Bachelor / Masters' degree in a relevant field of education.
  • 5+ years of experience in product management or technology consulting.
  • At least 2 years focused on customer data.

Benefits & Perks

  • Not explicitly specified in the description.

Working at H-E-B

H-E-B Digital Technology emphasizes innovation, collaboration, continuous improvement, and a customer-centric approach. The company values leadership, mentorship, and a commitment to quality and customer service, fostering a culture of ownership, growth, and delivering modern, engaging digital experiences.

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Job Details

Posted AtAug 14, 2025
Job CategoryProduct Management
Salary156k-186k
Job TypeFull Time
ExperienceSenior

Job Skills

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About H-E-B

Website

heb.com

Location

Austin, TX

Industry

Supermarkets and Other Grocery Retailers (except Convenience Retailers)

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