Manager Specialty Marketer - Markets

Deloitte

Houston, TX

Full Time

Senior

97k-176k

about 2 months ago

Job Description

About the Role

Deloitte's full-service Brand, Marketing & Communications (BM&C) organization is seeking collaborative creatives, skillful strategists, and marketing masterminds to lead our businesses in exciting new directions. The role involves contributing to the growth and development of the organization by leading marketing efforts at the local level, using skills to bring big ideas to life, and transforming out-of-the-box concepts into impactful marketing work. The team combines world-class creativity, strategic thinking, and Deloitte's powerful brand equity to create undeniable impact, fostering an inclusive, innovative, and supportive environment.

Key Responsibilities

Bring marketing strategies to life by creating campaign visions and integrated marketing plans
Engage and collaborate with our in-house creative team, leveraging agile principles in campaign creation and execution
Oversee the development of marketplace activation plans, including client targeting strategies and customer journey mapping to broaden awareness, deepen engagement, and drive leads/pipeline
Directly engage with local business leaders and stakeholders on campaign planning and execution
Collaborate with marketers aligned to offerings and industries to integrate content and marketing strategies, delivering One Deloitte at the local level
Build external marketplace relationships with industry associations and publications to enhance Deloitte's market position
Negotiate favorable terms and measure ongoing impact of marketing initiatives
Lead local market analysis (competitive, trends, white space) and make strategic recommendations
Make content strategy deployment recommendations and review creative assets for quality control
Monitor campaign performance and recommend adjustments as needed
Drive decisions on campaign resources, negotiate SOWs, and determine timelines
Lead post-campaign analysis including ROI and lessons learned
Coordinate media strategy with Public Relations for local/regional publications
Bring innovative thinking and best practices to all marketing activities

Requirements

8+ years of experience in marketing with a focus on marketing strategy and planning
A Bachelor's degree in marketing or related discipline
Experience working on a virtual team within a highly matrixed organization
Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Understanding of Agile methodology and experience with Workfront is preferred
Ability to travel 0-10% based on work and client needs
Ability to work in a matrixed environment and build trusted relationships across stakeholders
Strong communication skills to present ideas, make recommendations, and advise leadership
Experience leading junior team members and supporting their growth

Nice to Have

Familiarity with integrating various technologies to support marketing efforts

Qualifications

Bachelor's degree in marketing or related discipline
8+ years of marketing experience

Benefits & Perks

Participation in a discretionary annual incentive program, subject to performance
Broad range of employee benefits
Opportunities for professional development, mentorship, and leadership growth
Supportive and inclusive work culture that values diversity and creativity

Working at Deloitte

Deloitte's culture empowers its people to contribute their unique perspectives, fostering creativity and innovation. The organization values inclusivity, collaboration, and continuous learning, enabling employees to make a meaningful impact for clients and communities. It is committed to making a positive difference through its work, investments, and actions, creating one of the most rewarding workplaces.

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