Marketing Analyst

About the Role

Key Responsibilities

• Analyze complex data of generic pharmaceutical product supplies, demand, customer demographics, and pricing to evaluate market dynamics
• Analyze internal and external environment, market and product level trends, customer behavior to forecast for commercial products
• Provide input to supply chain for sales planning and lead product growth with sales team to drive business and achieve revenue, profit, and market share goals
• Analyze internal supply schedule versus forecast and ensure supply team provides requested products on time and in volumes to support the business
• Assist in development of sales budgets and forecasts
• Manage assigned portfolio of 100 molecules and 300 SKUs at customer and product levels, track new awards, and manage wins and losses with pricing through SAP
• Provide proactive financial analysis of current business state and potential rationalization
• Create monthly IQVIA data analysis and reports for sales team and senior management
• Monitor market share at product level based on competition, pricing, utilization, and costs, and work with sales and pricing teams on forecast adjustments
• Prepare and deliver presentations in PowerPoint and Excel summarizing complex data analysis, including market share, sales, and key metrics
• Collaborate with internal stakeholders to retrieve and prepare data sources such as customer sales, distributor sales, and adjustments for forecasting and planning
• Complete ad-hoc analyses and projects as requested by management

Requirements

• BS in business, marketing, or related discipline
• 3+ years of applicable work experience in marketing or analytics
• Strong analytical skills and orientation to detail
• Solid verbal and written communication skills
• Proficiency in Microsoft Office (Word, PowerPoint, Excel)
• Strong organizational and prioritization skills to meet deadlines and work independently
• Ability to multi-task

Qualifications

• Educational background with a BS in business, marketing, or related discipline
• Minimum of 3 years of relevant experience in marketing or analytics

Benefits & Perks

• Base salary range of $88,000 to $97,500, with potential variation based on location and experience
• Participation in the Annual Performance Bonus Plan
• Medical, dental, and vision coverage
• Life insurance and disability insurance
• 401(k) savings plan
• Flexible spending accounts
• Employee assistance program
• Paid time off including vacation and sick leave