Marketing Consultant Professional - II

The Judge Group

Bridgewater Township, NJ

Full Time

Mid Level

104k-112k

3 days ago

Job Description

About the Role

The Brand Marketing Manager will lead integrated marketing plans across the CMO and the Client's Business Group (the Business Unit). This role is responsible for designing marketing strategies and channel plans for brand activations, campaigns, and sponsorships. The manager will guide kickoff briefings, coordinate status meetings to ensure timely and flawless execution, and communicate campaign progress to key internal stakeholders. A key focus of the role is to elevate the Client's business brand externally among customers and internally to enrich the employee experience and workplace culture.

Key Responsibilities

Own strategic brand brief development and project kickoffs with channel and CMO leads
Plan brand-level marketing campaigns, sponsorship activations, and internal initiatives
Serve as a single point of contact (POC) for BU segment marketing, product teams, and CMO collaborators
Prioritize messaging across Business Marketing, Global Enterprise, and Public Sector customer segments
Ensure full alignment with brand strategy and adherence to brand guidelines
Identify opportunities to showcase the Client's business brand externally (e.g., sponsorships, activations, campaigns)
Identify opportunities for internal brand engagement (e.g., employee programs, office branding, merchandising)
Collaborate with internal teams (Partnerships, Field Marketing, Creative, Media, PR, Events, Legal, CSR, CX) to lead brand messaging and strategy
Lead project management to maintain progress and escalate risks as needed
Develop materials and communication plans to showcase campaign success internally and celebrate achievements with employees