Marketing Manager

About the Role

Key Responsibilities

• Develop and execute best-in-class marketing programs that align with strategic business goals.
• Create and manage content strategies, external communications, and marketing campaigns.
• Collaborate with agency partners and internal stakeholders to build cohesive brand experiences.
• Manage budgets, marketing operations, and event planning to ensure seamless execution.
• Serve as the in-house brand strategist, helping shape Sonic Healthcare USA's future growth and engagement.
• Play a pivotal role in crafting and executing integrated marketing strategies for healthcare services.

Requirements

• A bachelor's degree in Advertising, Marketing, Public Relations, Communications or related field is required.
• 8+ years of experience in a Marketing role developing content and implementing marketing campaigns in a B2B and B2C healthcare environment.
• Experience in marketing patient outreach service locations.
• Experience in go-to-market strategy, campaign design, and execution.
• Experience in data analytics and dashboard creation.
• Advanced proficiency in Microsoft Office products, specifically PowerPoint.
• Excellent writing, communication, and time-management skills.
• Demonstrated project management skills with strong attention to detail and multitasking ability.
• Strong research, analytics, and reporting capabilities.
• Creative/critical thinking and problem-solving skills.
• Occasional travel required.

Nice to Have

• Experience in the healthcare industry, specifically laboratory and diagnostic medicine or life sciences.
• Experience working with graphic design, video animation, and content management systems (CMS).
• MBA or equivalent experience preferred.

Qualifications

• Bachelor's degree in a relevant field.
• 8+ years of relevant marketing experience.

Benefits & Perks

• Scheduled weekly hours of 40.
• Opportunity to lead and inspire within a dynamic healthcare marketing environment.