Marketing Manager - Global Channel Experiences Manager

Qualcomm

San Diego, CA

Full Time

Mid Level

134k-200k

26 days ago

Job Description

About the Role

We have an exciting opportunity within the Consumer Channel Marketing team managing Global channel marketing programs within retail channels. In this role, you will partner across the Qualcomm team to create programs and initiatives to drive diversification business and front line marketing activities with channel and OEM partners focused on consumer and commercial reseller retail and call center experiences. The position involves leading the development of marketing relationships across the Global Consumer Channel Marketing ecosystem, with an emphasis on innovation, execution, and strategic collaboration. This is an office-based position located in San Diego, CA, requiring travel of approximately 30-40%. The role offers the chance to impact business growth and work on top partners, accounts, industries, and segments within the consumer market.

Key Responsibilities

Lead consumer retail in-store experiences for owned, operated, and co-marketing spaces with the PC ecosystem, as well as commercial in-VAR call center experiences and merchandising.
Manage global consumer channel partner marketing relationships, including distributors, resellers, and retailers, and collaborate with global marketing teams to create channel-specific marketing collateral, campaigns, and promotions.
Help develop marketing frameworks and programs with the channel to differentiate products, identify data-informed marketing strategies, evaluate tradeoffs, and build trust with customers and partners.
Partner with Channel Sales Teams to develop co-marketing tactics with top partners, support MDF processes, and ensure timely program execution while monitoring channel performance metrics.
Produce monthly consumer/retail channel reports covering market insights, sales results, and upcoming actions to enhance customer experiences at the point of sale.
Execute strategic plans for consumer channel event marketing, identify priority events, align activities across marketing, sales, and product teams, and manage post-event metrics and reporting.

Requirements

Bachelor's degree and 3+ years of experience in Communications, Marketing, Public Relations, or related fields.
OR an Associate's degree and 5+ years of relevant experience.
OR a high school diploma and 7+ years of relevant experience.
Completed advanced degrees in a relevant field may substitute for up to two years of work experience.
Proven experience in developing and implementing channel marketing and sales enablement programs.
Strong communication skills, project management capabilities, and ability to work in a fast-paced, matrixed environment.
Ability to collaborate across teams, gain stakeholder buy-in, and deliver results.

Nice to Have

Experience in developing and guiding field-facing initiatives and internal incentives programs.
Experience working in a customer-centric organization and managing multiple priorities.

Qualifications

Educational qualifications as specified in the requirements section.

Benefits & Perks

Competitive salary range of $133,500.00 - $200,300.00.
Annual discretionary bonus program and opportunity for RSU grants.
Comprehensive benefits package supporting work, home, and personal life.

Working at Qualcomm

Qualcomm is committed to equal opportunity employment and providing an accessible, inclusive workplace. They emphasize integrity, innovation, collaboration, and a results-oriented mindset, fostering a dynamic environment that values diversity and continuous learning.

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