Marketing Manager - Rewards, Ratings, & Sentiment

About the Role

Key Responsibilities

• Support the development and execution of go-to-market plans that exceed new and existing feature adoption and satisfaction goals with Dashers
• Execute marketing experimentation for new offerings that Dashers value and adopt, and develop plans based on key learnings
• Own the success of campaigns or tests by writing content, setting up in-app and email campaigns, and coordinating with partners to execute strategies
• Partner with research teams to support and execute customer research, and use insights to improve marketing and product strategies
• Participate in weekly business reviews with cross-functional teams from Product, Brand, CRM, and Operations, report progress, and drive recommendations
• Analyze product metrics to uncover opportunities for marketing and iterate on messaging and positioning accordingly

Requirements

• 5+ years of professional experience in a marketing or strategy role within a high-growth and fast-paced environment, with experience working with Product and Strategy teams
• At least 1 year of direct management experience
• Fluency with data, including market/segment sizing, forecasting, and working with analytics tools like Excel and SQL to understand campaign efficacy and trends
• Ability to switch seamlessly between strategy and execution, working across cross-functional teams and understanding how to launch A/B testing
• Strong project management and leadership skills, ideally in digital marketing or sales campaigns
• A growth and performance mindset, with a passion for technology products that impact millions and effective communication skills

Nice to Have

• Experience with digital marketing or sales campaigns
• Experience with A/B testing and marketing experimentation
• Deep understanding of product metrics and analytics tools

Qualifications

• Formal educational background is not explicitly specified, but extensive professional experience is required

Benefits & Perks

• Competitive base salary within the range of $129,200-$190,000 USD, determined by skills, experience, and location
• Opportunities for equity grants
• Comprehensive benefits including 401(k) with employer matching, medical/dental/vision insurance, paid parental leave, wellness benefits, commuter benefits, paid time off, and paid sick leave
• Paid holidays (11 days), disability and life insurance, family-forming assistance, mental health programs
• Flexible paid time off for salaried roles and accrued vacation and sick time for hourly roles