Marketing Manager - Rewards, Ratings, & Sentiment

About the Role

Key Responsibilities

• Support the development and execution of go-to-market plans that exceed new and existing feature adoption and satisfaction goals with Dashers.
• Execute marketing experimentation for new offerings that Dashers value and adopt, informing key learnings and developing plans for future growth.
• Own the success of campaigns or tests by writing content, setting up in-app and email campaigns, and coordinating with partners to execute strategies.
• Partner with research teams to support and execute customer research, using insights to improve marketing and product strategies.
• Participate in weekly business reviews with cross-functional teams from Product, Brand, CRM, and Operations, reporting progress and making recommendations.
• Analyze and own product metrics to uncover opportunities for marketing and adjust messaging and positioning accordingly.

Requirements

• 5+ years of professional experience in a marketing or strategy role within a high-growth and fast-paced environment, with experience working with Product and Strategy teams.
• At least 1 year of direct management experience.
• Fluency with data, including market/segment sizing, forecasting, and working with analytics tools like Excel and SQL to understand campaign efficacy and trends.
• Ability to switch seamlessly between strategy and execution, working across various cross-functional teams with a deep understanding of launching A/B testing.
• Strong project management and leadership skills, ideally in digital marketing or sales campaigns.
• A growth and performance mindset, with a passion for technology products that impact millions and effective communication skills.

Nice to Have

• Experience in digital marketing or sales campaigns.
• Deep understanding of launching A/B testing.
• Experience working with product management and cross-functional teams.

Qualifications

• Educational background is not explicitly specified, but extensive professional experience is required.

Benefits & Perks

• Competitive salary within the market-dependent range of $129,200-$190,000 USD, determined by skills, experience, and location.
• Opportunities for equity grants.
• Comprehensive benefits including 401(k) with employer matching, 16 weeks paid parental leave, wellness benefits, commuter benefits, paid time off, paid sick leave, medical, dental, and vision insurance, 11 paid holidays, disability and life insurance, family-forming assistance, and mental health programs.
• Flexible paid time off for salaried roles and accrued vacation and sick time for hourly roles.