Marketing Operations and Database Manager

Proservice Hawaii

Honolulu, HI

Full Time

Senior

100k-137k

3 days ago

Job Description

About the Role

At ProService Hawaii, we empower businesses and employees across the islands. As Hawaii's largest local HR partner, we provide innovative HR solutions in payroll, benefits, risk management, and more. With over 18 years as a Best Place to Work, we're dedicated to fostering a purpose-driven, inclusive, and high-performing culture. The Marketing Operations & Database Manager will be responsible for managing marketing systems, data processes, and technology to maximize marketing efficiency and ROI, supporting lead flow, attribution, database integrity, and automation initiatives.

Key Responsibilities

Oversee and optimize the marketing tech stack including HubSpot, Salesforce, Outreach.io, and campaign analytics platforms to power scalable and efficient lead generation and nurturing programs.
Manage prospect and customer databases to ensure cleanliness, completeness, and deduplication, driving measurable improvements in database quality and segmentation.
Design and implement end-to-end lead flow systems that support seamless handoff between marketing and sales, and improve attribution clarity to demonstrate campaign ROI.
Work closely with sales, revenue operations, and other teams to build trust and alignment, championing the adoption of new tools and processes.
Identify and pilot AI-powered tools that enhance marketing decision-making or automation, translating emerging technology into operational or performance gains.

Requirements

Proven success in a Marketing Operations role managing complex systems and lead processes.
Deep technical expertise with HubSpot CRM, Salesforce, and Excel/Google Sheets.
Working proficiency in Outreach.io, WordPress, Google Analytics, and UTM usage.
Demonstrated experience managing and improving large marketing databases, with success in deduplication, enrichment, and segmentation.
Ability to evaluate, recommend, and implement new marketing tools—especially AI-powered solutions—with proven outcomes.
A track record of leading cross-functional improvements and delivering system solutions that enhance speed, clarity, and campaign performance.

Nice to Have

Experience with AI-powered marketing tools and automation.
Knowledge of risk management and senior-level marketing strategies.
Familiarity with campaign analytics platforms beyond those listed.

Qualifications

Experience managing complex marketing systems and lead processes.
Technical proficiency with HubSpot CRM, Salesforce, and Excel/Google Sheets.
Proficiency in Outreach.io, WordPress, Google Analytics, and UTM usage.
Experience with large marketing databases, deduplication, enrichment, and segmentation.

Benefits & Perks

Competitive pay ranging from $99,670 to $137,046 depending on experience and qualifications.
Comprehensive benefits package.
Hybrid work options for Hawaii-based candidates and remote opportunities for mainland candidates willing to work in Hawaii Standard Time (HST).
Growth opportunities through leadership development programs, mentorship, and clear career paths.
A purpose-driven culture emphasizing integrity, collaboration, and continuous improvement.

Working at Proservice Hawaii

ProService Hawaii fosters a purpose-driven, inclusive, and high-performing culture. We value integrity, collaboration, continuous improvement, empowerment, innovation, and community engagement. We encourage bold thinking, challenge the status quo, and support our team members' growth and well-being.

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