MEDIA EXECUTIVE - WNEM

About the Role

Key Responsibilities

• Work energetically and strategically to increase market share for various digital products, including OTT/Streaming, targeted e-mail, targeted display & video, paid social media, YouTube, SEM/SEO, and more.
• Understand and communicate the value that digital solutions can bring to advertising campaigns.
• Collaborate with clients on strategic planning to achieve advertising objectives.
• Implement strategies to grow revenue and exceed revenue goals.
• Establish credible relationships with the local business community.
• Make sales calls on existing and prospective clients.
• Maintain assigned accounts and develop new accounts.
• Prepare and deliver sales presentations to clients.
• Provide clients with information regarding rates for advertising placement across all media platforms.
• Provide management with timely and accurate monthly, quarterly, and annual budget forecasts.
• Maintain an understanding of local market ratings, competitive media, station strengths, industry, and product knowledge.

Requirements

• Bachelor's degree highly preferred, or equivalent work-related experience.
• Minimum two years of experience in sales, preferably in the media field.
• Ability to work under daily deadline pressure with attention to detail.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing strategies to achieve them.
• Knowledge of Wide Orbit and ComScore is a plus.
• Solid computer skills using Excel, Word, and PowerPoint.

Nice to Have

• Knowledge of Wide Orbit and ComScore.

Qualifications

• Bachelor's degree highly preferred, or equivalent work-related experience.
• Minimum two years of experience in sales, preferably in the media field.

Benefits & Perks

• Not explicitly specified in the description.