Media Sales Planner
Dow Jones
Job Description
About the Role
When you join Dow Jones, you become part of one of the most dynamic, creative and savvy news and information companies in the world. As a global leader in news and business intelligence, we're newswires, websites, newspapers, apps, newsletters, databases, magazines, radio and television--including some of the widest-read and most-respected brands, such as Factiva, The Wall Street Journal, and Barron's. Our media inform the discussions and decisions that are vital to the world's commerce, while our databases make the business world more transparent, allowing our customers to uncover growth opportunities and mitigate risk. We continually develop technology to transform information into insight and insight into prosperity. From 58 countries and in twenty-five languages, we enlighten and inspire audiences with authoritative, differentiated and trusted content.
Key Responsibilities
- Work with the advertising sales team on client briefs/RFPs by providing proposal ideas and inventory solutions that best meet client expectations and proposal objectives while maintaining pricing integrity and package strategy.
- Build a solid understanding of Dow Jones digital product offerings and operational capabilities.
- Work with your manager and other sector support teams to utilize historical data and market research/demand to pitch solution-driven ideas and strategic media distribution.
- Produce and reserve digital campaigns in order management systems leveraging yield tools required (does not include creation of client presentations).
- Collaborate with both sales and operations teams to launch campaigns in a timely manner and work on campaign optimizations to reach or exceed client goals and maintain revenue.
Requirements
- Proven experience working with a digital planning or advertising operations team.
- Experience using one or more digital ad serving and/or order management system (i.e. GAM, Operative.One, etc.) preferred.
- Ability to work independently as well as with a team.
- Demonstrated ability to thrive in a fast paced environment while managing multiple projects and tight deadlines.
- Strong analytical, strategic, and creative problem solving skills.
- Excellent communication and interpersonal skills.
- Strong project management and organizational skills.
- Detail-oriented and highly motivated.
- Strong computer applications skills (Excel, Google Sheets).
- Ideally educated to degree level.
- 2-4 Years of Experience.
Nice to Have
- Experience using digital ad serving and/or order management systems such as GAM or Operative.One.
Benefits & Perks
- Comprehensive Healthcare Plans
- Paid Time Off
- Retirement Plans
- Comprehensive Insurance Plans
- Lifestyle programs & Wellness Resources
- Education Benefits
- Family Care Benefits & Caregiving Support
- Commuter Transit Program
- Subscription Discounts
- Employee Referral Program
Working at Dow Jones
Our longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
Job Details
About Dow Jones
Website
dowjones.com
Company Size
1001-5000 employees
Location
New York, NY
Industry
Credit Unions
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