Part Time Email Marketing / CRM position

About the Role

Key Responsibilities

• Develop and implement comprehensive marketing strategies across various channels, including email, social media, and e-commerce platforms.
• Create engaging content for email marketing campaigns using tools such as Mailchimp, Hubspot, and Salesforce Marketing Cloud.
• Design visually appealing graphics and promotional materials using Adobe Photoshop.
• Analyze campaign performance metrics through Google Analytics and other analytics tools to inform future strategies.
• Collaborate with cross-functional teams to ensure cohesive messaging across all platforms.
• Manage marketing automation processes to streamline customer interactions and enhance user experience.
• Maintain up-to-date knowledge of industry trends, emerging technologies, and best practices in digital marketing.

Requirements

• Proven experience in digital marketing with a strong portfolio showcasing successful campaigns.
• Proficiency in HTML, CSS, and SQL for effective content management and data analysis.
• Familiarity with marketing automation tools such as HubSpot.
• Strong copywriting skills with the ability to create compelling content that resonates with target audiences.
• Experience in e-commerce marketing strategies is preferred.
• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Strong communication skills, both written and verbal, with an emphasis on collaboration within teams.
• A proactive approach to problem-solving with a keen attention to detail.