Partner Marketing Manager - Lenovo

Insight

Chandler, AZ

Full Time

Mid Level

14 days ago

Job Description

About the Role

As the Partner Marketing Manager for Lenovo at Insight, you will be responsible for partnering with the Lenovo product management team to execute sales enablement and demand generation strategies to support sales pipeline growth and revenue, while aligning to Insight's strategic go-to-market growth goals for Lenovo. You will act as the main point of contact for the communication and implementation of marketing campaign tactics that accelerate revenue and margin performance.

Key Responsibilities

Immerse yourself in the Lenovo hardware business at Insight from day one, understanding Insight's goals for the business and the strategic direction of our partnership with Lenovo
Develop, pitch and maintain ongoing partner campaigns and programs, while regularly reporting on results
Become a subject matter expert on Lenovo hardware
Measure success of various marketing campaigns and provide recommendations for optimization
Work with cross-functional marketing team to orchestrate the creation of emails, flyers, ads, webcasts, web pages, and other marketing materials to support campaign initiatives

Requirements

B.S./B.A. in Business, Marketing or other related field; MBA or similar post-graduate education is a plus
Minimum 4+ years of experience in marketing or product management within a Business-to-Business sales organization
Business-to-business marketing experience preferred
Familiarity with Lenovo products and/or experience is preferred
Experience working with complex marketing stacks to develop integrated (digital and traditional) campaigns or marketing programs
Understanding of CRM/Digital Marketing tools as well as traditional marketing channels, and budget management
Results-oriented with the ability to create and meet deadlines while managing time efficiently
Ability to lead cross-functional teams to achieve deliverables and pivot plans when needed
Experience using analytics and metrics to guide team performance and demand generation efforts
Effective written and verbal communication skills
Highly collaborative work style; experience working in matrixed organizations is a plus

Nice to Have

Experience working with complex marketing stacks
Experience working in matrixed organizations

Qualifications

B.S./B.A. in Business, Marketing or related field; MBA or similar is a plus
Minimum 4+ years of relevant experience

Benefits & Perks

Freedom to work from another location—even an international destination—for up to 30 consecutive calendar days per year
Engage with your local community
Support for a full, meaningful life and career ownership

Working at Insight

Insight is a people-first company that values diversity of skills and experience. They are committed to taking care of employees, their families, and engaging with local communities. The company promotes continuous upskilling, career advancement, and a supportive, inclusive environment.

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