Performance Insights Senior Manager - CVS Media Exchange (CMX)

About the Role

Key Responsibilities

• Function as a measurement expert to build best-in-class omni-channel measurement products and platforms that deliver digital advertising campaign measurement at scale.
• Lead the development of dashboards that measure the effectiveness of ad campaigns in driving customer awareness, product consideration, omni-channel conversion, ROAS, and incrementality.
• Work in collaboration with engineers, UX designers, data scientists, and business partners to deliver client-facing measurement products.
• Encourage open exchange of information and viewpoints, inspire others to achieve high standards, and foster a sense of urgency to meet goals.
• Leverage resources to overcome unexpected obstacles and ensure project success.

Requirements

• 7+ years of hands-on experience in Measurement solutions, preferably in advertising technology or advertising measurement.
• Proven ability to lead and influence, with success in building and executing measurement product strategies.
• 3+ years of leadership experience in BI, data analytics, data science, or insights.
• 5+ years' experience in designing business intelligence solutions using data visualization software (Tableau preferred).
• 5+ years' experience in data management on hybrid infrastructure of Cloud and On-prem, with GCP preferred.
• Strong analytical skills with programming knowledge in SQL and Python, and experience with big-data platforms and SQL databases.
• Bachelor's degree in a quantitative/technical field or equivalent experience.

Nice to Have

• Deep understanding of the digital advertising ecosystem, including Ad Tech Stack, Retail Media Advertising, and related technologies.
• Knowledge of ad measurement solutions such as MMMs, MTAs, and Brand Lift.
• Customer-first mindset with strong interpersonal skills, initiative, and self-motivation.
• Excellent organizational skills to handle multiple projects and adapt to fast-paced environments.
• Exceptional storytelling and presentation skills to influence stakeholders and drive consensus.
• Experience with agile development and a test-and-learn mentality.

Qualifications

• Bachelor's degree in engineering, computer science, data science, mathematics, or a related field, or equivalent (HS Diploma + 4 years relevant experience).
• MBA or Master's degree in a quantitative/technical field preferred.

Benefits & Perks

• Affordable medical plan options, a 401(k) plan with matching contributions, and an employee stock purchase plan.
• No-cost programs including wellness screenings, tobacco cessation, weight management, confidential counseling, and financial coaching.
• Paid time off, flexible work schedules, family leave, dependent care resources, tuition assistance, retiree medical access, and other benefits depending on eligibility.