Performance Marketing, Growth and Business Operations Manager

About the Role

Key Responsibilities

• Partner closely with product, marketing, finance, and data science teams to shape growth plans, identify strategic bets, and ensure marketing efforts are driving measurable impact.
• Translate Atlassian's self-serve, product-led growth model into actionable marketing insights and operational rigor to accelerate sign-ups, activation, and revenue.
• Build and evolve funnel frameworks (e.g., sign-up activation conversion) to understand user journeys, identify friction points, and unlock areas for improvement.
• Define and prioritize high-impact experiments across acquisition and onboarding, maintaining a centralized experimentation calendar and learnings agenda.
• Analyze campaign and funnel performance to surface trends, guide investment decisions, and influence roadmap prioritization through full funnel reporting.
• Act as a connector across marketing, product, data science, and finance to ensure alignment and seamless execution of go-to-market strategies grounded in PFM playbooks.
• Build and optimize planning rituals that improve team focus, increase operational efficiency, and keep priorities aligned across functions.
• Provide clear, data-driven insights that support quarterly planning, forecast accuracy, and ongoing performance reviews.

Requirements

• 5-8 years of experience in performance marketing, growth strategy, or marketing operations, ideally within B2B SaaS.
• Strong analytical skills with a track record of turning funnel and channel data into strategic insights and actionable plans.
• Experience with A/B testing and experimentation frameworks, including test design and results interpretation.
• Proven ability to collaborate cross-functionally with product, marketing, data science, and finance teams.
• Highly organized, adaptable, and comfortable owning planning, reporting, and goal-tracking in a fast-paced environment.

Nice to Have

• Experience in SaaS marketing and growth strategies.
• Familiarity with full funnel reporting and operational frameworks like PFM.

Qualifications

• Educational background not explicitly specified, but implied experience in marketing or related fields.

Benefits & Perks

• Range of perks and benefits designed to support you, your family, and community engagement.
• Health and wellbeing resources, paid volunteer days, and more.
• Competitive and equitable compensation programs, including potential bonuses, commissions, and equity.