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Principle PMM, AI Experiences

Atlassian

Seattle, WA
Full Time
Senior
146k-229k
12 days ago

Job Description

About the Role

Working at Atlassian Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.

Key Responsibilities

  • Shape the future of Rovo, Atlassian's flagship AI product, by sitting at the center of product, marketing, narrative, and strategy.
  • Own positioning, partner with product to influence what is built, and work across teams to ensure Rovo drives customer value and growth.
  • Develop compelling narrative that differentiates Rovo in a fast-evolving AI market, rooted in customer insights and market opportunity.
  • Define growth strategy and lead performance rhythm of business to drive product adoption and inform data-informed marketing.
  • Synthesize insights and present tradeoffs to senior leadership, influencing roadmap, pricing, packaging, and storytelling.
  • Inform product roadmap and prioritization by serving as a key voice of the customer, collaborating with PMM, Product Management, and Design.
  • Partner with cross-functional teams to launch new features, campaigns, and growth initiatives, ensuring alignment with customer needs and measurable outcomes.
  • Lead research efforts to understand user needs, use cases, and market trends, turning insights into actionable recommendations.
  • Work with Product, Analytics, Design, Growth, and Sales to align on goals, share insights, and create cohesive customer experiences.

Requirements

  • Experience in product marketing, market research, market analysis, product roadmapping, positioning, and strategy.
  • Ability to develop clear, compelling narratives that differentiate products in a competitive AI market.
  • Strong collaboration skills to work with cross-functional teams including Product, Design, Analytics, Growth, and Sales.
  • Experience in go-to-market planning, product launches, and growth strategies.
  • Ability to synthesize customer and market insights into actionable recommendations.
  • Excellent communication skills, especially in synthesizing insights and influencing senior leadership.

Nice to Have

  • Experience with AI products or in fast-evolving technology markets.
  • Previous experience in a senior product marketing role or similar leadership position.

Qualifications

  • No specific formal educational qualifications are explicitly mentioned in the description.

Benefits & Perks

  • Health and wellbeing resources.
  • Paid volunteer days.
  • A wide range of perks and benefits designed to support you, your family, and community engagement.

Working at Atlassian

At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together. We believe that the unique contributions of all Atlassians create our success. We never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines. We support accommodations or adjustments at any stage of the recruitment process.

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Job Details

Posted AtSep 15, 2025
Job CategoryProduct Marketing
Salary146k-229k
Job TypeFull Time
Work ModeRemote
ExperienceSenior

Job Skills

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About Atlassian

Website

atlassian.com

Location

Seattle, WA

Industry

Custom Computer Programming Services

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