Product Marketing Director, Meta Horizon

Job Description

About the Role

Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We envision a metaverse that is the next generation of the internet - a more immersive, 3D experience. Its defining quality will be a feeling of presence, like you are right there with another person or in another place. And the core platform that enables this is Meta Horizon. Meta Horizon is for embodied experiences that make distance feel smaller and moments feel bigger and encompasses Horizon experiences and worlds, Horizon OS, and the Horizon creator and developer platforms. We are seeking an exceptional Product Marketing Director to help Meta Horizon establish a strong market position, work closely with Product teams to deliver on the promise of our metaverse vision for consumers, and chart a path to becoming the leading social and experiences platform of the next generation.

Key Responsibilities

Lead a high performing team of product marketers, managing team performance and supporting career development and growth
Manage the Meta Horizon consumer product experience
Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities
Work hands-on with key stakeholders to advance project milestones and drive product market fit, including but not limited to prioritizing audience use cases and needs, identifying and sizing key markets to target
Design and lead go-to-market strategy, communications, and execution in partnership with key stakeholders, such as Product Management, Marcom, Communications, and Product Growth teams to ensure we achieve our business goals and objectives
Consistently build productive internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy
Build a trusting organization that values, respects, and taps into different backgrounds and perspectives

Requirements

15+ years of experience in marketing, product management, management consulting, business strategy or a similar field
10+ years of experience in product marketing developing go-to-market strategies and partnering closely with product teams
Experience managing a high volume of complex and ambiguous programs, with significant self-direction
Experience creating market requirement documents, including audience definition, positioning statements and value propositions
Experience working in a fast-paced, entrepreneurial, and fluid environment, adapting, spotting issues early, and escalating
Building partnerships with Product Management and cross-functional teams to shape multi-year product roadmaps and go-to-market strategies
Building, launching, and scaling products and bringing products to market
Identifying and analyzing complex, long term, critical problems facing the relevant areas of the business and drove solutions for them
Demonstrated balance of creative and analytical thinking, putting forth best-in-class execution within a measurable and data-driven framework
MBA or related Masters degree or equivalent experience
General manager experience driving business growth
Prior experience with games, gaming, or consumer mobile applications
Experience leading, developing and motivating a diverse multidisciplinary team across geographical regions
Experience and/or domain knowledge in metaverse, social gaming, augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms

Working at Meta

The role emphasizes collaboration, influence, building productive partnerships, and fostering a diverse and inclusive organization that values different backgrounds and perspectives.

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