Product Marketing Manager

Altium

Frisco, TX

Full Time

Senior

130k-155k

2 days ago

Job Description

About the Role

The Product Marketing Manager at Altium will play a pivotal role in shaping the company's brand narrative and driving engagement through compelling content. This role involves creating high-quality content tailored to audiences in supply chain management, electronics manufacturing, and procurement. Altium is transforming the way electronics are designed and built, serving over 30,000 companies and 100,000 electronics engineers worldwide, with a focus on innovation and growth in the EDA industry.

Key Responsibilities

Create and manage the production of various content types including blog posts, ebooks, whitepapers, case studies, videos, and social media content.
Collaborate closely with the marketing team to develop integrated campaigns that align with business objectives and drive lead generation.
Conduct research and interviews with internal stakeholders, industry experts, and customers to inform content strategy.
Ensure consistency of messaging and branding across all content assets.
Analyze content performance and continuously optimize content strategies based on engagement metrics and insights.

Requirements

Bachelor's degree in Marketing, Communications, Journalism, or related field.
Experience in procurement functions, electronics manufacturing, and/or electronics sourcing highly preferred.
5+ years of experience in content marketing, ideally in B2B SaaS or technology.
Strong writing, editing, and storytelling skills with an understanding of proofreading marks, tone, and effective communication of complex concepts.
Excellent communication skills, with experience writing across various mediums.
Close attention to detail.
Familiarity with SEO best practices and content analytics.
Excellent project management skills, with the ability to manage multiple projects simultaneously.

Nice to Have

Experience in procurement functions, electronics manufacturing, and/or electronics sourcing.

Qualifications

Bachelor's degree in Marketing, Communications, Journalism, or related field.

Benefits & Perks

Medical, Dental, Vision Plans and HSA and FSA accounts
Basic Life and AD&D insurance; disability coverage where applicable
Retirement 401(k) Plan Option with Altium match
Employee Assistance Program
Paid holidays plus a "Choice Day" off per quarter
Paid time-off on arising schedule upon key milestones
Sick time for Dr. appointments or family health needs
Family medical, maternity, paternity, and military leave
Flexible working arrangements available based on role and location
Employee referral program
Remote working abroad program
Professional development support and resources
Free lunch, snacks, and drinks in the office
Free parking

Working at Altium

We value big-thinking in pursuit of purpose, diversity of thought, courage of conviction, transparency of intent, ingenuity of AND, agility in action, adaptability of approach, and grit in pursuit of mission. We are committed to equal employment opportunity and fostering an inclusive workplace.

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