Product Marketing Manager

About the Role

Key Responsibilities

• Execute Product Launches: Support and execute major product launches specifically for Data Cloud Governance, ensuring a successful market introduction and delivery of key messaging, including collaborating with public relations on press release content.
• Create Messaging & Positioning: Create and refine clear, compelling narratives, value propositions, and differentiated positioning that resonate with key personas.
• Support Sales Enablement: Collaborate with sales teams to create effective training materials, pitch decks, FAQs, and other enablement initiatives to fuel pipeline and accelerate deal closure.
• Serve as a Subject Matter Expert: Continuously monitor industry trends, competitive landscapes, and customer needs to inform content and messaging for Data Cloud Governance.
• Create & Deliver Content: Develop and deliver high-impact content such as messaging documents, pitch decks, demo storyboards and videos, webinars, and blog posts to amplify the message globally.
• Partner on Product Strategy: Work closely with Data Cloud Product Management to inform product investments that address customer needs and market opportunities.
• Manage Analyst & Review Programs: Oversee presence on industry review sites like Gartner Peer Insights and G2.
• Confidently deliver compelling presentations to internal and external audiences, including executive leadership, customers, and partners.

Requirements

• 5+ years of experience in product marketing, industry marketing, or corporate marketing.
• Demonstrable expertise in supporting and executing product launch plans.
• Proven ability to create and communicate compelling messaging and positioning for complex technology products.
• Excellent communication skills and ability to present to internal and external audiences, including customers and partners.
• Experience in creating marketing assets such as demo videos, pitch decks, and enablement materials.
• Experience in building strong cross-functional relationships and aligning with global stakeholders.

Nice to Have

• Experience supporting product launches in cloud or data-related products.
• Familiarity with Salesforce platform and Data Cloud products.
• Experience working with industry review sites like Gartner or G2.

Qualifications

• Educational background not explicitly specified; relevant experience and skills are emphasized.

Benefits & Perks

• Parental leave
• 401(k)
• Time off programs
• Medical, dental, vision coverage
• Mental health support
• Paid parental leave
• Life and disability insurance
• Employee stock purchasing program