Product Marketing Manager

About the Role

Key Responsibilities

• Develop the B2B marketing strategy for key audiences collaborating closely with product, sales teams, internal and external agency partners.
• Work with internal and external partners to develop messaging and creative assets to deliver the campaign strategy.
• Produce sales materials such as product sell sheets, pitch decks, FAQs, demos, videos, technical slides, and other assets that enhance client conversations.
• Lead the execution of key tactics to generate leads marketing campaigns leveraging the organization's paid, owned, and earned channels.
• Organize measurement, lead management, and reporting to evaluate performance of efforts and its impact on business results and recommend optimizations.
• Support activities around key events and develop bespoke activations to help drive sales efforts.
• Manage the marketing budget and assist with the annual planning process.

Requirements

• 5 years of relevant work experience with a bachelor's degree or at least 2 years of work experience with an advanced degree (e.g. Masters, MBA, JD, MD).
• Strong planning, organizational, attention to detail and problem-solving skills.
• Track-record managing B2B marketing campaigns, leveraging MarTech to conduct and optimize marketing efforts.
• Honed storytelling capabilities with outstanding written and verbal communication skills.
• Experience managing relationships with partners, suppliers, and vendors.

Nice to Have

• 5-7 years of experience in B2B product marketing.
• Strategic thinker with a results-oriented mindset that approaches challenges with thoughtfulness, drive, flexibility and appropriate urgency.
• Strong collaborator eager to add new ideas with an open mind and roll up their sleeves to execute.

Qualifications

• Bachelor's degree with 5 years of relevant work experience or advanced degree with at least 2 years of work experience.

Benefits & Perks

• Benefits to full-time consultants include Health, Vision, Dental, 401K plan, Life Insurance, Pretax Commuter Benefits.
• Competitive benefits program including medical, dental, vision, 401K, PTO, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.
• Starting pay range is $65.00 per hour, dependent on experience and other factors.