Product Marketing Manager - Pelco

Motorola Solutions

Tallahassee, FL

Full Time

Mid Level

100k-125k

16 days ago

Job Description

About the Role

Motorola Solutions is seeking an experienced Product Marketing Manager to join our Video Security and Access Control (VS&A) team focused on the Pelco portfolio. The role involves managing a product portfolio, driving creative storytelling, and integrating messaging into the organization's overall objectives. The company provides physical security solutions used by government and commercial customers worldwide, committed to delivering high-quality products that make the world a safer place. Motorola Solutions values its people and fosters an inclusive, community-focused culture dedicated to safety and innovation.

Key Responsibilities

Partner with Product Management to craft messaging and positioning that demonstrates the value of solutions and differentiates them in the market.
Acquire deep customer knowledge through market research, customer interviews, and segmentation analysis.
Conduct competitor and market research to understand differentiation, target customers, key industries, and buyer personas.
Create and execute go-to-market strategies to drive product awareness, adoption, and pipeline.
Collaborate with marketing to develop and execute marketing campaigns to increase awareness and demand.
Develop internal and external content to enable Sales to effectively position and sell products.
Design and execute channel marketing strategies and collateral, including training, toolkits, and enablement materials.
Own product and feature launches, including messaging, positioning, target audience identification, and supporting content creation such as web pages, social media, collateral, and presentations.

Requirements

High School diploma or equivalent.
3+ years of marketing experience, preferably in B2B.
Experience working with hardware/software cloud (SaaS) solutions, especially in video security/access control, is a plus.
Strong writing, presentation, and communication skills.
Ability to conduct market and competitor research and analyze customer segmentation.
Excellent project management and organizational skills.
Creative storytelling ability and skill in creating compelling messages.
Ability to work cross-functionally and build relationships across teams.
Willingness to learn new technologies, markets, and audiences.

Nice to Have

Degree concentration in marketing, business, or a related field.
Experience with video security/access control solutions.
Experience with cloud-based SaaS solutions.

Qualifications

High School diploma or equivalent.
3-5 years of experience in Product Marketing, preferably B2B.

Benefits & Perks

Incentive Bonus Plans
Medical, Dental, Vision benefits
401K
10 Paid Holidays
Generous Paid Time Off Packages
Employee Stock Purchase Plan
Paid Parental & Family Leave

Working at Motorola Solutions

Motorola Solutions is proud of its people-first and community-focused culture, empowering every employee to be authentic and do their best work. The company is committed to an inclusive and accessible recruiting process, supporting diversity and providing accommodations for candidates with disabilities or health conditions.

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