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Product Marketing Manager - Planning, GTM, Positioning

Creative Circle

Houston, TX
Contract
Senior
15 days ago

Job Description

About the Role

The Product Marketing Manager will be responsible for developing and executing marketing strategies that drive product adoption and revenue growth. The role requires a deep understanding of the product landscape, customer needs, and competitive dynamics to effectively position our products in the market. This is a 7-month, 40 hours per week, contract role.

Key Responsibilities

  • Drive go-to-market strategy and execution of product features
  • Partner closely with product teams to define the strategy, roadmap and success metrics for products, ensuring product market fit and helping evolve our portfolio strategy over a multi-year timeframe
  • Define product positioning, naming, audience definition and sizing for features
  • Lead the definition and development of the go-to-market strategy across the organization that is grounded in user insights and market dynamics
  • Manage and support release communications for our consumers

Requirements

  • Bachelor's degree in Marketing, Business, or a related field
  • 5+ years of experience in product marketing or related roles in a technology-focused company
  • Domain knowledge in Mixed Reality/Virtual Reality, and/or Operating System launches
  • Combination of strategic experiences and hands-on tactical execution
  • Proficiency in using data and insights to inform product and GTM strategy
  • Experience working in a cross-functional capacity within a fast-paced, changing environment
  • Experience effectively articulating complex ideas and collaborating with cross-functional teams

Qualifications

  • Educational background in Marketing, Business, or related field
  • Experience in product marketing, especially in technology sectors
  • Knowledge of Mixed Reality/Virtual Reality or Operating System launches

Benefits & Perks

  • Eligibility for Minimum Essential Coverage (MEC) medical plan
  • Dental, vision, and term life insurance
  • Discount prescription program
  • Critical illness and accident coverage
  • Tele-behavioral health services
  • 401(k) plan
  • Sick leave (where applicable)
  • Minimum Value (MV) PPO medical plan
  • Employee Stock Purchase Plan
  • Paid holiday eligibility based on length and dates of service

Working at Creative Circle

Creative Circle emphasizes equal opportunity employment and values diversity and inclusion. The company fosters a collaborative, fast-paced environment and is committed to providing accommodations for applicants with disabilities. They prioritize transparency, legal compliance, and support for work authorization in the United States.

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Job Details

Posted AtJul 31, 2025
Job CategoryProduct Marketing
SalaryCompetitive salary
Job TypeContract
ExperienceSenior

Job Skills

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About Creative Circle

Website

creativecircle.com

Location

Houston, TX

Industry

Employment Placement Agencies

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