Product Marketing - Manager / Senior Manager

Veeva Systems

Boston, MA

Full Time

Senior

75k-175k

6 days ago

Job Description

About the Role

Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, Veeva surpassed $2B in revenue in its last fiscal year and is committed to values such as doing the right thing, customer success, employee success, and speed. The company is a public benefit corporation (PBC), supporting flexible work arrangements and focusing on making industries more productive while creating high-quality employment opportunities. Veeva's engineering teams prioritize focus, speed, and integrity in software development, and the company operates globally with regional hubs and a culture of collaboration and innovation.

Key Responsibilities

Develop an annual marketing plan in collaboration with field marketing
Create go-to-market programs for new offerings, market segments, and geographies
Gain a deep understanding of buyer needs and how Veeva solutions meet those needs
Develop product messaging to be used across all media and customer engagement channels
Empower sales to communicate products effectively to prospective customers
Lead global cross-functional launch and release marketing initiatives
Partner closely with product and market strategy to understand product vision and upcoming functionality
Build product awareness through PR, article placements, and social media
Proactively identify customer success stories and utilize them in marketing
Create content such as thought leadership, videos, website copy, blog posts, and infographics
Create and maintain a library of sales tools, including customer presentations and competitive materials

Requirements

5+ years of B2B product marketing experience, with success marketing complex enterprise cloud software solutions
Prior enterprise software product marketing experience (3+ years for a manager; 5+ for senior manager)
Ability to work independently with little management oversight
Exceptional written and oral communication skills with a persuasive writing style
Ability to lead and influence across functions
Fast learner, detail-oriented, and able to thrive in fast-paced environments
Proven ability to build relationships across teams and levels
Self-motivated, innovative, collaborative, creative, and analytical
Strong project management skills with attention to detail

Nice to Have

Success bringing innovative B2B offerings to market
Experience in the life sciences or related industries

Qualifications

Educational background is not explicitly specified in the description

Benefits & Perks

Medical, dental, vision, and basic life insurance
Flexible PTO and company-paid holidays
1% charitable giving program
Base pay ranging from $75,000 to $175,000, with potential for variable bonus and stock bonus
Work Anywhere flexibility, supporting remote or in-office work
Work in a company that values work-life balance and employee well-being

Working at Veeva Systems

Veeva values doing the right thing, customer success, employee success, and speed. As a public benefit corporation, it considers its public benefit purpose alongside shareholder interests, focusing on making industries more productive and creating high-quality employment opportunities. The company promotes a flexible, collaborative, and innovative work environment, supporting work from anywhere and investing in office spaces that foster social bonds and idea exchange. Veeva emphasizes focus, speed, and integrity in its engineering and overall culture.

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