Product Marketing Principal Specialist

GlobalFoundries

Austin, TX

Full Time

Senior

67k-121k

3 days ago

Job Description

About the Role

GlobalFoundries is a leading full-service semiconductor foundry providing a unique combination of design, development, and fabrication services to some of the world's most inspired technology companies. With a global manufacturing footprint spanning three continents, GlobalFoundries makes possible the technologies and systems that transform industries and give customers the power to shape their markets. For more information, visit www.gf.com. The company is committed to diversity, equal opportunity, and creating an inclusive work environment.

Key Responsibilities

Partner with Product Line Product Marketing (PLPM) to translate technical product features into customer benefits and develop clear, compelling product positioning that resonates with customers.
Manage product brand names, trademarks, and nomenclature.
Own the go-to-market tactics for product launches and feature rollouts, ensuring alignment across marketing, product, and sales teams, including updating all customer-facing content.
Partner with PLPM to define and manage whole product requirements and ensure strict adherence.
Create and maintain all customer-facing content, including product web content, technical sales kits, technology platform briefs, and customer success stories.
Work with product lines and R&D to create content for the annual GlobalFoundries' Technology Summits and manage all post-production content such as slides and videos.
Collaborate closely with product managers, engineers, and R&D to understand product roadmaps, upcoming innovations, and partnerships.
Serve as the bridge between product teams, marketing, and communications to ensure brand and technical integrity of all marketing materials.
Partner with the Brand Manager to align branding and trademark usage.
Coordinate with Corporate Communications on all product news and technical content marketing.

Requirements

Bachelor's degree in engineering, computer science, marketing, or a related field (MBA or technical certification is a plus).
4+ years of experience in product marketing, preferably for highly technical products in industries.
Strong understanding of technical product life cycles or hardware engineering.
Proven track record of developing go-to-market processes for technical products.
Ability to break down complex technical concepts and communicate them to both technical and non-technical audiences.
Experience working closely with sales, product management, engineering, marketing, and communications teams to bring technical products to market.

Nice to Have

Experience in B2B marketing within the technology, software, or electronics industry.
Proficiency in working with technical documentation, engineering resources, and development teams.
Ability to manage multiple product marketing initiatives simultaneously, with a focus on technical accuracy and clarity.

Qualifications

Educational background in engineering, computer science, marketing, or related fields.
Professional experience in technical product marketing.

Benefits & Perks

Expected salary range of $66,800.00 - $120,700.00, with the exact salary determined based on qualifications, experience, and location.
Reasonable accommodation for employment process available upon request.
Full commitment to equal opportunity and diversity in the workplace.

Working at GlobalFoundries

GlobalFoundries emphasizes cultural diversity, inclusion, and equal opportunity. The company values attracting and retaining highly qualified people and believes that diversity enhances its business potential. It is committed to creating an inclusive environment that respects all characteristics and categories protected by law.

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