Project Employee, Digital Content Analyst

Nba Co., Limited

Secaucus, NJ

Temporary

Entry Level

150k-150k

4 days ago

Job Description

About the Role

The NBA is a global sports and media organization passionate about growing and celebrating the game of basketball. The organization manages relationships with television and digital media partners, develops marketing partnerships, oversees merchandise licensing, and drives the league's success through various departments. This position involves analyzing content performance across social platforms and DTC assets to optimize engagement and retention, supporting the NBA's mission to inspire and connect people worldwide through basketball.

Key Responsibilities

Research and analyze the NBA's content performance on social platforms (Instagram, X, TikTok, YouTube, Facebook, etc.) and DTC platforms (NBA App, NBA.com, connected devices).
Assist in daily, weekly, and ad hoc reporting of content performance across NBA DTC assets.
Identify and communicate key insights to the Content Publishing & Global Partnership teams to optimize content performance across site, app, and connected devices.
Translate complex insights into clear and concise reports for leadership.
Develop statistical models and data-based frameworks to measure the impact of live and non-live game content on acquisition and retention within DTC products.
Partner with data strategy teams on the development of automated content performance dashboards within Tableau and Hex.
Utilize Jira & Confluence to track ongoing tickets, document processes, and maintain the knowledge base.

Requirements

Exposure to SQL and willingness/eagerness to learn.
Experience with BI/Data Visualization tools like Tableau, Power BI, Looker, Mode, etc., and willingness/eagerness to learn.
Exposure to Python or R is a plus, and willingness/eagerness to learn.
Experience working with project management solutions like Jira & Confluence is a plus.
Detail-oriented with strong analytical skills.
Ability to work within demanding timeframes in a dynamic environment.
Bachelor's degree or related field.

Nice to Have

Experience with Python or R.
Experience with project management tools like Jira & Confluence.
Passion for the NBA.

Qualifications

Bachelor's degree or related field.

Benefits & Perks

Temporary position with an expected duration of up to 10 months.
Work option: eligible employees can work remotely one day per week.
Competitive salary: $5,770 per month ($2,885 biweekly).

Working at Nba Co., Limited

The NBA is committed to providing a safe and healthy workplace, emphasizing diversity and inclusion. The organization values innovation, analytical thinking, and a passion for basketball. It fosters a dynamic environment that supports professional growth and collaboration, with a focus on social responsibility through initiatives like NBA Cares.

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