Public Relations and Media Advisor

About the Role

Key Responsibilities

• Lead and drive development of communications strategies, including corporate narrative, audience insights, and channel strategies.
• Draft and edit written communications including press releases, media statements, talking points, briefing memos, and other supporting materials for media outreach.
• Develop media planning and strategy.
• Prepare summaries of media coverage/activity for key stakeholders.
• Establish relationships within Communications and Public Affairs and leaders throughout the company to help provide effective solutions to business needs.
• May supervise junior resources, including workload balancing and career development.
• Manage media relations, announcements, editorial placement, and speaking opportunities.
• Evaluate, vet, and authorize various forms of communication regarding Fannie Mae for release to the public and/or media.
• Develop unique solutions and work to expand understanding of the organization's business, performance, and strategy.
• Evaluate current processes and make recommendations for process changes, then work according to new guidelines or structure.
• Work independently, anticipate client needs, and make recommendations for solutions.

Requirements

• 6 years related experience in public relations, media relations, or consulting with demonstrated experience engaging reactively and proactively with media outlets and reporters.
• Experience managing issues, crises, and business continuity, and ability to work effectively under tight deadlines.
• Experience as an on-the-record spokesperson who responds to media inquiries in a timely fashion.
• Experience working with print or broadcast media.
• Excellent news release, FAQ/talking points, and social media writing skills with experience developing engaging content.
• Demonstrated experience writing external and internal communications plans for initiatives, media campaigns, products/programs, senior executive speaking platforms, etc.
• Experience monitoring media coverage and social media, media coverage evaluation and analysis, and managing media lists.
• Excellent interpersonal and communication skills with the ability to work effectively with a broad range of internal clients and constituencies.
• Strong analytical and organizational skills, and strong influencing, strategic thinking, and consulting skills.
• Adept at managing project plans, resources, and people to ensure successful project completion.
• Strong relationship management skills, including managing and engaging stakeholders and working with people with different functional expertise respectfully and cooperatively to achieve a common goal.
• Demonstrates independent thinking and solid decision-making skills. Uses good judgement when handling assignments, solving problems, and addressing challenges. Is self-directed and accountable.

Nice to Have

• Bachelor's degree or equivalent, preferably in English, Journalism, and/or Communications.
• Communications or PR experience in financial services, the mortgage industry, or related industries.

Qualifications

• Bachelor's Level Degree (Required)

Benefits & Perks

• Broad range of Health, Life, Voluntary Lifestyle, and other benefits and perks that enhance an employee's physical, mental, emotional, and financial well-being.