Regional Marketing Manager

About the Role

Key Responsibilities

• Develop and execute regional marketing plans that align with corporate strategy and sales objectives targeting internal IT and using our ICP & buyer personas.
• Collaborate with direct and channel sales teams to align on plans which will incorporate direct, face-to-face, virtual, and partner marketing activations, including regional roadshow series, sponsorships, and industry initiatives.
• Own the end-to-end execution of programs including pre, during, & post activities, promotions, lead flow, and follow-up with SDR team, including Salesloft cadences, email follow-up, and regular updates on program effectiveness.
• Strategically drive programs with top partners (resellers & tech alliances) to build and execute joint marketing plans that showcase shared value.
• Coordinate and communicate with agencies, vendors, and technology partners to ensure timely, high-quality execution of marketing programs.
• Manage programs on-budget with timely and accurate reconciliation with finance.
• Stay ahead of industry trends and bring innovative ideas to elevate regional marketing efforts.
• Serve as a main point of contact for regional events, coordination, and assessment.
• Identify opportunities to engage existing customers and NinjaOne thought leaders through speaking engagements at events.
• Participate in all phases of marketing programs from research and design to coordination, communication, and execution.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 4+ years of experience in SaaS/software marketing, with at least 2 years in a management role focusing on growth, demand generation, customer marketing, or executive programs.
• Deep understanding of the B2B buyer's journey and ability to build scalable models for enterprise and mid-market/SMB segments within SaaS.
• Proven track record of developing and executing successful marketing strategies in fast-paced environments with measurable outcomes.
• Focus on growth, pipeline optimization, revenue generation, ROI, and data-driven decisions.
• Working knowledge of tools like Salesforce & Tableau; Pardot, Salesloft, & Asana is a plus.
• Exceptional organizational and project management skills, with initiative and proactive communication.
• Creative problem-solving abilities and an action-oriented approach.
• Ability to manage multiple projects and deadlines simultaneously.
• Willingness to travel approximately 40% of the time.

Nice to Have

• Experience with Pardot, Salesloft, and Asana.

Qualifications

• Educational background in Marketing, Business Administration, or related field.

Benefits & Perks

• Medical, dental, and vision insurance.
• 401(k) plan.
• Unlimited PTO.
• Work flexibility with hybrid remote options.
• Opportunity for growth and advancement.