SEM Analyst Local to ATL Only

About the Role

Key Responsibilities

• Lead all phases of a project's life cycle including defining the business need, establishing criteria and business requirements, understanding the impact to the business, and designing and rolling out the project.
• Serve as a subject matter expert and perform research and/or analysis within assigned projects or category of business.
• Establish and report on metrics of assigned projects or categories to gauge business value.
• Develop and maintain dashboards for projects, initiatives, and categories.
• Monitor trends and develop strategies to improve campaign performance.

Requirements

• 1-2 years experience in managing Search Engine Marketing campaigns within Google platform.
• Experience with Search Ads 360 is a plus.
• Experience with paid search advertising campaigns and PPC advertising.
• Ability to handle all aspects of project management from inception to completion.
• Strong analysis skills and experience with data reporting and research.
• Performance dashboard reports and project reporting experience.
• Entry level acceptable with relevant experience.

Nice to Have

• Experience with Search Ads 360.

Qualifications

• Experience with paid search marketing and SEM campaigns.
• Understanding of strategic management and performance tracking.

Benefits & Perks

• Freelance contract with pay of $30 per hour.
• Potential for extension beyond 3 months.