Senior Analyst, Consumer Insights (Syndicated, Big Data, Foresight) - BCG Vantage (TA)

About the Role

Key Responsibilities

• Triangulate insights from multiple data sources and methodologies to uncover high-impact insights for BCG clients.
• Contribute to the expansion and commercialization of CCI's 'insights infusion' products, including syndicated customer data, digital/social/search analytics, cultural insights, and consumer foresight.
• Act as a connector between insights infusion products and BCG case teams, educating colleagues on their value and guiding their application in strategic engagements.
• Deploy insights tools directly on client cases, customizing applications based on client context and objectives.
• Develop and implement roadmaps for insights products and tools.
• Support IP development, go-to-market enablement, and knowledge dissemination of insights offerings across BCG's network.
• Partner with topic leaders and knowledge experts to refine research-driven products and position them as essential enablers for client success.

Requirements

• 2+ years of consulting experience involving syndicated customer data and/or big data or behavioral data, or 3+ years of market research agency experience (4-6+ years strongly preferred).
• Strong familiarity with secondary, syndicated, and digital data sources such as Nielsen/IRI, Mintel, Morning Consult, YouGov's BrandIndex, social listening, search analytics, consumer foresight, and cultural tracking platforms.
• Solid foundation in primary research methodology (quantitative and/or qualitative) with the ability to connect insights across data types.
• Experience translating data into strategic implications and commercial opportunities.
• Bachelor's degree required; advanced degree in marketing, behavioral science, analytics, or related fields is a plus.
• Fluency in English.
• Strong Excel and PowerPoint skills; experience with data tools like Alteryx, Tableau, SPSS, Q, R is a plus.
• Strong business acumen, problem-solving skills, and excellent communication abilities.
• Ability to work collaboratively in virtual, agile environments and navigate complexity and ambiguity.

Nice to Have

• Experience with sectors such as CPG, Retail, Tech, Media, Financial Services, or Travel & Leisure.
• Passion for leveraging technology in consumer insights, including image recognition and analytics.
• Experience with deploying insights tools in client settings and customizing applications.

Qualifications

• Bachelor's degree required.
• Advanced degree in marketing, behavioral science, analytics, or related fields is a plus.

Benefits & Perks

• Base salary between $100,500 - $108,500 USD, with placement based on experience.
• Annual discretionary performance bonus between 0-24%.
• 5% Profit Sharing Retirement Fund (PSRF) contribution, increasing to 10% after two years.
• Comprehensive health coverage with zero dollar premiums for employees and eligible family members.
• Low copays for medical visits and prescriptions.
• Dental and vision insurance with extensive coverage.
• Reimbursement for gym memberships and fitness activities.
• Paid Parental Leave and family benefits such as egg freezing, surrogacy, and adoption reimbursement.
• Generous paid time off including holidays, office closure, and vacation days.
• Paid sick time as needed.