Senior Area Sales Manager Builder Channel
GE Appliances
Job Description
About the Role
At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we're powered by creators, thinkers and makers who believe that anything is possible and that there's always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together. The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: _we come together_ , _we always look for a better way_ , and _we create possibilities_. We are seeking a highly motivated and results-driven Senior Area Sales Manager (ASM) to join our team and support our Builder Channel, responsible for driving sales growth and managing strategic relationships within assigned builder and contract accounts across Las Vegas and surrounding areas.
Key Responsibilities
- Build, manage, and strengthen relationships with national, regional, and local resellers, general contractors, developers, architects, and designers.
- Identify, pursue, and secure new business opportunities. Develop and execute winning sales strategies to expand customer base and maximize account potential.
- Work collaboratively with internal teams including Sales Development Specialists (SDS), product management, operations, supply chain, shared services, and others to ensure product availability, customer satisfaction, and seamless project execution.
- Monitor market dynamics, analyze customer feedback, and track competitor activity to refine strategies and maintain a competitive edge.
- Serve as a trusted advisor by delivering tailored solutions, resolving challenges, and maintaining a high level of customer engagement and satisfaction.
- Effectively cold call and convert prospective accounts into active customers; grow market share across target segments.
- Manage activities primarily in the Las Vegas metro area and surrounding markets.
Requirements
- Minimum 5 years of sales experience in a relevant industry or graduate of the GE Appliances Commercial Development Program.
- Bachelor's degree or equivalent industry/field sales experience.
- Proven track record in relationship-based selling, negotiation, and achieving/exceeding sales targets.
- Strong business acumen and ability to work independently in a remote, home-office environment.
- Proficiency in Microsoft Office (Excel, Outlook, Word, PowerPoint) and ability to quickly learn and utilize digital sales tools such as Salesforce and PriceFX.
- Willingness to reside in or relocate to the Las Vegas area.
Nice to Have
- Experience in developing and executing strategic sales plans aligned with business goals.
- Previous experience in B2B wholesale contractor sales, preferably with appliances or building products.
- Cold calling and prospecting experience with measurable success in customer acquisition.
- Knowledge of the appliance industry and distributor network.
Qualifications
- Educational background with a bachelor's degree or equivalent industry/field sales experience.
Benefits & Perks
- Flexible work hours based on customer and business needs, with availability during U.S. Pacific Time Zone hours.
- Remote/home office based with frequent travel, including up to 60% regional travel.
Working at GE Appliances
Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities. We cultivate a culture of engagement, belonging, and connection, emphasizing retention and flexibility. GE Appliances is a trust-based organization that offers employees flexibility to balance work and personal needs, fostering an environment of purpose, engagement, and belonging.
Job Details
Job Skills
Key skills identified from this job posting
Sign upto access all insights for this job
About GE Appliances
Website
geappliances.com
Location
Las Vegas, NV
Industry
Major Household Appliance Manufacturing
Similar Jobs
Other opportunities you might be interested in
Sales Manager - Business Travel (Full-time, Sales)
Hyatt
Account Supervisor, Health & Wellness
Redmond Group
Sales Manager, Americas (Remote U.S.)
Uniguest
Account Manager
Graybar
MULTIMEDIA SALES MANAGER - WTVY
Gray TV
Outside Sales Account Manager
Aya Healthcare