Senior Associate, Paid Search
Omnicom Media Group
Job Description
About the Role
We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world's largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities. We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. The Search Team culture is characterized by collaboration, innovation, and shared passion for data-driven marketing, with access to specialized knowledge, training, and tools through the Omnicom Search Center of Excellence.
Key Responsibilities
- Manage paid search campaigns: Oversee the implementation of day-to-day activities and provide updates to the team
- Billing: Support the team in monthly billing and reconciliation process and protocols
- Conduct analysis: Analyze search query data to identify optimization opportunities and make recommendations
- Monitor performance: Track account performance, identify trends, and make necessary adjustments
- Create assets: Lead the creation of paid search keyword and ad copy creation
- Support team members: Train and mentor junior team members and provide guidance and support as needed
- Contribute to reporting: Assist in the creation and analysis of performance reports
- Quality Assurance: Act as a quality assurance check for the account and excel workbooks
Requirements
- Relevant post-secondary education, training, or equivalent experience
- Minimum 2+ year relevant paid search management experience
- Hand on keyboard experience with Google Ads, Microsoft Ads
- Hand on keyboard experience with any bid management platform like Marin, SA360 or SKAI
- Proficient in Microsoft office software, most importantly excel
- Familiarity with AI buying agents such as Google/Bing Performance Max & Scripts
- Ability to quickly learn and apply new software and tools
- Strong analytical skills and ability to think critically, passion for A/B testing
- A results-driven professional with a passion for learning and a desire to succeed in a fast-paced agency setting
- Actively seeks out opportunities to learn and develop new skills
- Enjoys working in a team environment and contributes to a positive team dynamic
- Strong communication and organization skills
Nice to Have
- Google Ads Search Certification
- Microsoft Ads Certification
- Google Search Ads 360 Certification
- AI Powered Shopping Ads Certification
- AI Powered Performance Ads
Qualifications
- Relevant post-secondary education, training, or equivalent experience
- Minimum 2+ year relevant paid search management experience
Benefits & Perks
- Health insurance
- Vision insurance
- Dental insurance
- 401(k)
- Healthcare Flexible Spending Account
- Dependent Care Flexible Spending Account
- Vacation days
- Sick days
- Personal days
- Paid parental leave
- Paid medical leave
- STD/LTD insurance benefits
Working at Omnicom Media Group
Our thriving paid search team culture is characterized by a blend of collaboration, innovation, and shared passion for data-driven marketing. Our individuals feel inspired, supported, and empowered to excel in their roles while contributing to the team's overall success. We access specialized knowledge and resources through the Omnicom Search Center of Excellence to foster continuous learning and best practice sharing.
Job Details
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About Omnicom Media Group
Website
omnicommediagroup.com
Company Size
10000+ employees
Location
New York City, NY
Industry
Advertising Agencies
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