Senior Business Strategy and Activation Manager

About the Role

Key Responsibilities

• Serve as the strategic operations lead for agency commercial teams, supporting execution, driving consistency, and unlocking team productivity through influence and results.
• Collaborate closely with cross-functional stakeholders—Marketing, Sales Strategy, Training, Product, Finance, and Legal—to align efforts and ensure seamless execution of client-focused initiatives.
• Partner with the Business Intelligence team to uncover trends, seasonality, and performance patterns, translating insights into actionable recommendations for leadership decision-making.
• Ensure data integrity and accuracy for forecasting and pipeline management, supporting broader data hygiene efforts and enabling insight-driven decisions.
• Proactively support Business Development and Client Service leaders by anticipating business needs and advancing initiatives aligned with commercial priorities.
• Develop and implement best practices across commercial teams to ensure consistent and scalable execution.
• Manage multiple interconnected initiatives in a complex, matrixed environment, ensuring projects are delivered on time and meet strategic objectives.
• Lead change management efforts related to systems, processes, and organizational design, driving adoption of new ways of working.
• Represent the needs of the commercial team in the design and development of processes and tooling, ensuring their perspective is reflected in regional initiatives and scalable solutions.

Requirements

• 5+ years of experience in Sales Operations, Strategy, or Business Operations, ideally within a high-growth, data-driven, or technology-forward organization.
• Experience in programmatic advertising or digital media is a plus.
• Strong technical and operational aptitude with the ability to manage complex projects and processes.
• Proficiency in Microsoft Office Suite, especially Excel.
• Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
• Highly organized, with the ability to prioritize and manage multiple tasks in a fast-paced environment.
• Ability to influence stakeholders and senior leadership through results-driven actions rather than formal authority.
• Proven ability to build strong relationships with VP-level leaders and above, and drive consensus across complex issues.
• Analytical mindset with experience in creating strategic plans, setting success metrics, and adapting based on performance.
• A proactive, self-starter attitude with a willingness to learn and take on new challenges.

Nice to Have

• Experience within a high-growth, data-driven, or technology-forward organization.
• Experience in programmatic advertising or digital media.

Qualifications

• Educational background is not explicitly specified, but experience in Sales Operations, Strategy, or Business Operations is required.

Benefits & Perks

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents.
• Retirement benefits such as a 401k plan and company match.
• Short and long-term disability coverage.
• Basic life insurance.
• Well-being benefits.
• Reimbursement for certain tuition expenses.
• Parental leave.
• Sick time of 1 hour per 30 hours worked.
• Vacation time for full-time employees up to 120 hours through the first year and 160 hours thereafter.
• Approximately 13 paid holidays per year.
• Stock-based compensation grants and other role-specific incentives.