Senior Creative Lead, Brand Design & Experience

Wells Fargo & Company - Institutional Retirement & Trust business

Minneapolis, MN

Full Time

Senior

139k-260k

1 day ago

Job Description

About the Role

Reporting to the Head of Brand Design & Experience, this role serves as a senior creative voice on the team—helping shape how the brand is expressed across marketing, product, and experience touchpoints. As a strategic individual contributor, the Creative Director will lead high-impact design initiatives, elevate creative quality, and guide brand integration across channels. This position can sit in Charlotte, NC; Los Angeles, CA; Minneapolis, MN or San Francisco, CA and offers a hybrid work schedule. The Wells Fargo job profile is Senior Lead Marketing Consultant.

Key Responsibilities

Lead creative development across brand design, product launches, and cross-channel storytelling
Provide creative direction across digital, environmental, editorial, campaign, and motion workstreams
Collaborate with writers, designers, and agencies to deliver high-quality, brand-aligned creative
Strengthen cross-team visibility, communication, and design operations
Uphold and evolve brand standards and strategy across all executions
Provide leadership coverage for meetings, reviews, and stakeholder conversations as needed
Mentor creatives and foster a culture of collaboration, critique, and continuous improvement

Requirements

7+ years of Marketing, Digital Marketing, Digital Platforms (i.e., Mobile or Social Media) experience, or equivalent demonstrated through work experience, training, military experience, or education
Experience working for an advertising, branding, or marketing agency
Experience developing creative strategies for enterprise-level brand design initiatives
Experience developing brand strategy and design principles for world-class brands
Experience leading the creative process and adhering to brand standards
Experience presenting creative ideas and influencing decision makers
Proficiency using Adobe Creative Cloud and Figma to create high-quality assets

Nice to Have

Experience working for an advertising, branding, or marketing agency
Experience developing creative strategies for enterprise-level brand design initiatives
Experience developing brand strategy and design principles for world-class brands
Experience leading the creative process and adhering to brand standards
Experience presenting creative ideas and effectively influencing decision makers
Experience using Adobe Creative Cloud and Figma to create high-quality assets

Qualifications

Educational background or equivalent experience demonstrating 7+ years in relevant marketing or creative roles

Benefits & Perks

Health benefits
401(k) Plan
Paid time off
Disability benefits
Life insurance, critical illness insurance, and accident insurance
Parental leave
Critical caregiving leave
Discounts and savings
Commuter benefits
Tuition reimbursement
Scholarships for dependent children
Adoption reimbursement

Working at Wells Fargo & Company - Institutional Retirement & Trust business

Wells Fargo values building strong customer relationships while maintaining a strong risk mitigating and compliance-driven culture. Employees are accountable for executing risk programs, following policies and procedures, and making sound risk decisions. The company emphasizes proactive monitoring, governance, risk identification, escalation, and making decisions aligned with its risk appetite.

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