Senior Growth Manager, UKI & EMEA

Rippling

New York, NY

Full Time

Senior

6 days ago

Job Description

About the Role

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system. Based in San Francisco, CA, Rippling has raised $1.2B from top investors and was named one of America's best startup employers by Forbes. We prioritize candidate safety, and all official communication will only be sent from @Rippling.com addresses. The role involves scaling marketing initiatives in international markets, particularly driving qualified demos for new logo sales within the UK and EMEA, managing a multi-million dollar budget, and collaborating cross-functionally with engineering, revenue operations, analytics, marketing, and sales teams to influence Rippling's international growth and enterprise value.

Key Responsibilities

Manage a 7-figure annual budget efficiently, optimizing channel and campaign allocations on paid social platforms to meet or exceed targets.
Develop channel strategy by understanding products, buyer pain points, and channel dynamics, building experimentation roadmaps, and scaling successful initiatives.
Create a plan for scaling and testing email and review site channels to expand audience reach of key personas in finance, HR, and IT across UKI & EMEA.
Improve campaign efficiency through creative development, qualification process enhancements, lead generation flow improvements, and testing technological innovations.
Build and manage relationships with internal teams across brand, analytics, product management, product marketing, sales, and more.
Analyze data to understand campaign performance, including reading replies, writing SQL, and using Excel.
Proactively share insights and successful tactics across the marketing team to enable organization-wide adoption.

Requirements

3-5+ years of experience doing both quantitative and qualitative work in a fast-paced environment.
Strong ownership mindset with motivation to own metrics and tackle big challenges.
Effective cross-functional communication skills, both written and verbal.
Ability to analyze and design solutions to ambiguous problems using data analysis in SQL or Excel.
Ability to prioritize tasks effectively, handle multiple projects, and meet deadlines.
Creativity and willingness to experiment with new ideas and approaches.
Proactive initiative in analyzing signals throughout the funnel to identify challenges and solutions.
Bias to speed, moving quickly and setting a fast pace for the product area.
(Nice to have) Fluency in German.

Nice to Have

German fluency

Qualifications

Experience in marketing, growth, or related fields with a focus on paid social channels and experimentation.
Experience managing large budgets and cross-channel marketing strategies.

Benefits & Perks

Competitive salary
Benefits
Equity

Working at Rippling

Rippling is committed to building a diverse and inclusive workforce, providing reasonable accommodations for candidates with disabilities, and fostering a collaborative work environment. They value employees working in-office at least three days a week within a 40-mile radius of a Rippling office to promote team cohesion.

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