Senior Product Manager, ACH

About the Role

Key Responsibilities

• Researches, defines, aligns, develops, and implements sales and marketing strategies with P&L accountability to enable the sales force to effectively sell, fulfill, and service new and existing banking products and improve the customer experience.
• Carries out market research, forecasting, pricing, and competitive analysis, monitors product and system performance, and assesses problems to develop and implement solutions.
• Manages product risks in compliance with legal, regulatory, and risk compliance, and reporting.
• Collaborates with internal partners across the enterprise to take products to market.
• Makes strategy and new initiative recommendations to senior leaders on strategy and new initiatives, based on an in-depth understanding of the business/group.
• Acts as a subject matter expert on relevant regulations and policies.
• Assists in the development of strategic plans.
• Identifies emerging issues and trends to inform decision-making.
• Manages resources and leads the execution of strategic initiatives to deliver on business and financial goals.
• Supports change management of varying scope and type; tasks typically focused on execution and sustainment activities.
• Leads the execution of operational programs; assesses and adapts as needed to ensure quality of execution.
• Develops and implements action plans that meet financial and growth metrics.
• Develops problem evaluation frameworks and defines research approach.
• Assesses customer/consumer and channels analysis and develops recommendations.
• Monitors key product performance and growth metrics to identify trends and recommend action plans.
• Leads/oversees the management of vendor relationships and external partnerships and provides guidelines for execution.
• Resolves internal, complex or higher risk customer escalations or policy exceptions, which may include interactions with clients and sales.
• Provides competitive analysis and benchmarking to identify product strengths and gaps, and extract insights.
• Analyzes customer/consumer insights and channel data to identify strengths and gaps, and extract insights.
• Participates in and evaluates market research and competitive analysis associated with assigned products.
• Defines and implements business cases and strategic roadmaps for banking products and services, including project and budget approvals.
• Designs, implements, manages, and enhances a single product or suite of products throughout the product lifecycle.
• Develops, implements, and monitors key metrics and action plans to optimize financial performance.
• Works with partners to develop salesforce training and materials and manages change.
• Creates the marketing strategy, including offers and campaigns, and works with Marketing and other partners to execute.

Requirements

• Typically 7+ years of relevant experience and post-secondary degree in Business or a related field of study or an equivalent combination of education and experience.
• Strong experience with consumer / commercial credit applicable to retail and business financing products.
• Strong experience working with retail and business product fundamentals, including product design, functionality, and related policies and procedures.
• Strong knowledge of product delivery infrastructure systems and underlying product interdependencies.
• In-depth retail and business banking environmental awareness / understanding.
• In-depth risk management associated with new and existing product development and management.
• Strong knowledge of process coordination and management.
• Strong knowledge of banking product management and associated industry and regulatory requirements.
• Building business cases - in-depth.
• Researching market trends - in-depth.
• Relationship management - in-depth.
• Analytics and reporting - in-depth.
• Product marketing - in-depth.
• Negotiation skills - good.
• Software and systems architecture knowledge - good/in-depth.
• Financial understanding - good/in-depth.
• Verbal & written communication skills - In-depth / Expert.
• Analytical and problem solving skills - In-depth / Expert.
• Influence skills - In-depth / Expert.
• Collaboration & team skills; with a focus on cross-group collaboration - In-depth / Expert.
• Able to manage ambiguity.
• Data driven decision making - In-depth / Expert.

Nice to Have

• AAP certifications.

Qualifications

• Post-secondary degree in Business or a related field or an equivalent combination of education and experience.

Benefits & Perks

• Health insurance.
• Tuition reimbursement.
• Accident and life insurance.
• Retirement savings plans.
• Performance-based incentives and discretionary bonuses.
• Other perks and rewards.