Senior Product Marketing Manager, AI Canvas

About the Role

Key Responsibilities

• Own Product Messaging & Positioning - Develop and refine value propositions and messaging frameworks that clearly articulate the unique strengths and differentiation of AI Canvas to technical and business audiences.
• Drive Go-To-Market Success - Collaborate with Product, Engineering, and Sales and Marketing teams to launch new features, drive adoption, and accelerate customer acquisition and growth.
• Market Intelligence - Monitor industry trends and competitive activity, delivering actionable insights that inform product development and positioning.
• Enable Sales & Partners - Create compelling collateral, enablement materials, and training that empower sales teams, partners, and customer experience to effectively communicate the value of AI Canvas.
• Storytelling & Thought Leadership - Represent the product internally and externally, crafting narratives, blogs, case studies, and demo experiences that reinforce Cisco's leadership in AI.

Requirements

• 5+ years of experience in product marketing, product management, or related roles in software, cloud, or AI/ML domains.
• Demonstrated ability to craft compelling messaging and translate technical features into clear, differentiated customer benefits.
• Proven experience launching and growing new products or major features, ideally in a high-visibility or high-growth environment.
• Excellent communication, storytelling, and presentation skills; confident engaging both technical and business stakeholders.
• Experience working in cross-functional teams and driving projects from strategy through execution.
• Bachelor's degree required (technical or business field preferred).

Nice to Have

• Experience in B2B SaaS, enterprise AI, or platform marketing.
• Familiarity with the AI/ML ecosystem, developer tools, or enterprise software landscapes.
• Track record of working with early-stage or rapidly evolving products.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities.

Qualifications

• Bachelor's degree in a technical or business field.

Benefits & Perks

• Access to quality medical, dental and vision insurance.
• 401(k) plan with a Cisco matching contribution.
• Short and long-term disability coverage.
• Basic life insurance and wellbeing offerings.
• Up to twelve paid holidays per year, including one floating holiday and a birthday day off.
• Vacation time: up to 16 days annually for non-exempt employees; flexible vacation policy for exempt employees.
• Sick time off: 80 hours provided at hire and annually, with carryover up to 160 hours.
• Paid time off for volunteering (80 hours annually).
• Performance-based incentive pay for sales roles.