Senior Vice President- Product Marketing Manager

About the Role

Key Responsibilities

• Drive marketing strategies that support business priorities and growth of market platforms.
• Set clear goals and quantify the commercial impact of marketing initiatives.
• Act as a subject matter expert for positioning, sales enablement, and market differentiation.
• Build platform positioning, value propositions, and messaging that resonate with clients and the market.
• Create and maintain a sales enablement suite of materials and marketing tools.
• Identify product synergies across the broader enterprise.
• Unite marketing, commercial, client success, and product teams to drive business results.
• Collaborate with product development, sales, relationship management, marketing, and communications teams to execute deliverables.

Requirements

• Bachelor's degree in marketing, business, communications, or related field; master's degree preferred.
• 8+ years of experience in product marketing, particularly from Banks.
• Proven ability in developing and executing comprehensive product marketing strategies, including product positioning, messaging, and go-to-market planning.
• Strong leadership skills with the ability to inspire and motivate teams.
• Excellent communication, presentation, and interpersonal skills.
• Deep understanding of marketing principles, customer insights, and emerging trends in product marketing within financial services.
• Creative thinker with a passion for driving innovation and excellence in product marketing strategy development and execution.
• Sound understanding of the investment ecosystem and knowledge of asset servicing, custody, and/or fund administration is preferable.

Nice to Have

• Knowledge of the investment ecosystem.
• Experience with asset servicing, custody, and/or fund administration.