SEO Content Manager

About the Role

Key Responsibilities

• Develop and implement SEO content strategies for category pages, brand pages, and PDPs to improve SERP rankings and drive organic traffic.
• Manage and provide development for a team of SEO content professionals, ensuring the execution of SEO content strategies and project execution with a focus on timeliness and quality.
• Lead the SEO team in collaboration with product management, UX design, and web teams to ensure content is optimized for search engines while maintaining a strong user experience.
• Analyze and report on content performance using SEO tools and web analytics, providing insights and recommendations for optimization and continuous improvement.
• Partner with internal and external stakeholders, including the brand team, merchants, and external vendors, to drive best-in-class SEO content and execution.
• Stay current with SEO best practices, Google algorithm updates, and industry trends, applying this knowledge to refine and innovate content strategies.
• Develop content production workflows and guidelines that ensure scalability, quality, and agility to meet evolving SEO goals.

Requirements

• Bachelor's degree in marketing, communications, business, or a related field.
• A minimum of 5+ years of experience in digital marketing, SEO content strategy, or e-commerce marketing, with a focus on driving organic growth.
• Proven experience managing content teams and leading cross-functional projects in SEO.
• Strong analytical skills and experience with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs) and web analytics platforms.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners.
• Strategic thinking and creative problem-solving with a results-oriented mindset.
• Ability to manage multiple projects in a fast-paced environment, with a focus on prioritization and meeting deadlines.

Nice to Have

• Experience with content management systems and digital marketing tools.
• Knowledge of user experience (UX) principles related to content optimization.
• Passion for music and the creative industry is a plus.

Qualifications

• Bachelor's degree in marketing, communications, business, or a related field.
• 5+ years of experience in digital marketing, SEO content strategy, or e-commerce marketing.

Benefits & Perks

• Medical, Dental, Vision insurance
• 401(k) matching and company bonus program
• Paid holidays, sick, vacation time
• Employee discount program
• Tuition reimbursement
• Gig leave for musicians