SEO Strategist

About the Role

Key Responsibilities

• Create, execute & manage day-to-day organic search projects such as metadata optimization, keyword research and on-page copy optimizations.
• Support reporting and analysis deliverables, such as keyword mapping, SEO audits (technical, competitor and content), monthly/quarterly readouts and ad hoc data pulls.
• Monitor SEO performance of the client site and effectively communicate site issues impacting performance.
• Collaborate with team members on paid search, UX, and creative teams to ensure SEO recommendations align with client goals.
• Review relevant material or attend meetings to understand client marketing and site objectives.

Requirements

• 1-3 years Search Engine Optimization (SEO) experience, preferably in an agency setting.
• Basic understanding of conducting keyword research, SEO metadata optimization, SEO tags (e.g., header tags, alt text), internal link recommendations, and technical SEO auditing.
• Experience with SEO tools such as Google Search Console, Screaming Frog, BrightEdge, Conductor, SEM Rush, and/or Ahrefs.
• Strong presentation skills, including the ability to communicate recommendations and outcomes in both written and verbal forms.
• Strong leadership, organizational, time management, and attention to detail.

Nice to Have

• Experience in an agency setting.

Qualifications

• 1-3 years Search Engine Optimization (SEO) experience, preferably in agency setting.
• Basic understanding of keyword research, SEO metadata optimization, SEO tags, internal link recommendations, and technical SEO auditing.
• Understanding of SEO tools such as Google Search Console, Screaming Frog, BrightEdge, Conductor, SEM Rush, and/or Ahrefs.
• Strong presentation skills, including the ability to communicate recommendations and outcomes in both written and verbal forms.
• Strong leadership, organizational, time management, and attention to detail.

Benefits & Perks

• Paid Family Care for parents and caregivers for 12 weeks or more.
• Monetary assistance and support for Adoption, Surrogacy and Fertility.
• Monetary assistance and support for pet adoption.
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements.
• Tuition Assistance.
• Paid time off including Flexible Time off, Vacation, Sick Days, Volunteer Days, Holiday and Identity days.
• Matching Gifts programs.
• Flexible working arrangements.
• 'Work Your World' Program encouraging employees to work from anywhere.
• Publicis Groupe has an office for up to 6 weeks a year (based on eligibility).
• Business Resource Groups supporting multiple affinities and alliances.