Social Media Assistant

About the Role

Key Responsibilities

• Schedule and publish social media content across platforms, ensuring brand consistency.
• Responsible for direct messaging on Facebook, Instagram, X, and LinkedIn.
• Maintain an up-to-date event calendar to support outreach and program recruitment efforts.
• Lead branding initiatives for Outreach Leaders and Ambassadors, ensuring alignment with organizational messaging.
• Provide training and ensure compliance with HIPAA regulations in digital content management.
• Collect and analyze online program reviews to drive continuous improvement in marketing and recruitment efforts.
• Review, update, and manage website content to reflect current program offerings and initiatives.
• Create, organize, and maintain a content library to support social media and outreach efforts.
• Coordinate and manage film shoots to develop promotional content.
• Develop press releases to highlight key milestones, partnerships, and program achievements.
• Support with materials with other partners marketing team.
• Create and adapt marketing toolkits for clients, including flyers, trifolds, and client websites.
• Develop and update marketing materials for various programs such as Health Scholars, Junior Health Scholars, and Care Navigators.
• Conduct reviews of brochures and flyers twice a year or as needed for accuracy and branding alignment.
• Maintain an operational work plan as required by the Marketing Manager.
• Communicate effectively up and down the chain of command, reporting issues or red flags.
• Meet or exceed all milestones, deadlines, and deliverables set by the Marketing Manager.

Requirements

• Must be able to commit 15-20 hours per week for three months.
• Enrolled in or graduated from a college or university (preferred).
• Enrolled in or graduated from the Health Scholar Program (preferred).
• Experience in marketing, social media, or digital programs (preferred).
• Strong customer drive and dedication to quality and success.
• Excellent interpersonal, oral, and written communication skills.
• Detail-oriented and able to work well independently.
• Able to work collaboratively and handle multiple projects in a fast-paced environment.
• Flexible with work hours, able to travel, and work evenings and weekends as needed.

Nice to Have

• Enrolled in or graduated from a college or university.
• Enrolled in or graduated from the Health Scholar Program.
• Experience in marketing, social media, or digital programs.