Social Media Intern

About the Role

Key Responsibilities

• Create and curate content in collaboration with Marketing conceptualizing content that will resonate with the campus audience
• Collaborate with appropriate on-campus departments to discover content opportunities and attend events/activities to capture photos, videos, quotes
• Identify content-worthy stories among staff, students, alumni, and community partners, conduct interviews, and write blogs/articles
• Shoot assigned video content, deliver raw footage, and edit footage for social media use
• Act as a first-level gatekeeper for campus content that may be submitted by Concorde associates/students
• Manage online events calendar for campus
• Provide adequate contextual information with photos suitable to create social captions
• Upload predetermined photo list and field photos from campus/community for posting in a timely fashion
• Ensure media releases are procured and uploaded to comply with organizational/accreditor standards
• Encourage participation in campus social media/social contests to drive loyalty and growth
• Help monitor social media channels, and actively engage on behalf of Concorde in accordance with compliance requirements
• Evaluate social media performance and build reports using analytics
• Attend one-on-one/team meetings, as needed
• Present findings, learnings, engagement, and new content opportunities to campus senior leadership monthly
• Perform other duties, as assigned

Requirements

• Must be a currently enrolled student pursuing a bachelor's degree in marketing, advertising, communications, journalism, or possibly business; junior or senior status preferred
• Possess theoretical and practical working knowledge of various social platforms and how content differs on each
• Able to articulate tailored messages through various mediums
• Experience capturing live events and staging photo opportunities
• Passion for social media and using it in the business environment
• Excellent verbal and written communication skills
• Driven individual who is willing to learn through research and experience
• Experience and examples displaying strong editorial judgment
• Great team player, but also a natural self-starter
• Confident and not afraid to contribute innovative ideas
• Able to prioritize to meet deadlines in a fast-paced environment
• Proven ability to build relationships and operate effectively within a team
• Able and willing to communicate, think, learn, and reason
• Use computers and computer systems (including hardware and software) to process transactions, store documents, enter data, or perform assigned tasks
• Safely ambulate and/or maneuver when on-site at Company locations
• Demonstrate and utilize active listening, inductive reasoning, information ordering and category flexibility
• Ability to use good judgment, problem-solving and decision-making skills
• Ability to maintain confidentiality and manage sensitive information with discretion
• Ability to work in a fast-paced environment where deadlines are essential and multiple projects are worked simultaneously
• Ability to gain, understand and interpret information and data as it relates to essential functions of the position
• Ability to foster long-term relationships with stakeholders

Nice to Have

• Knowledge of Concorde and its unique cultures

Benefits & Perks

• Tuition Waiver: Enjoy a tuition waiver after 6 months of employment for you AND your immediate family offered at UTI and Concorde campuses
• Paid Time Off: Competitive paid time off programs for employees (Vacation, Sick, Flexible)
• Retirement Matching: 50% match on the first 6% of your contributions after 90 days
• Paid Parental Leave: 4 weeks of paid leave for both birthing and non-birthing parents to bond with a new baby
• Competitive Insurance: Health, vision, and dental coverage for you and your dependents
• Pet Insurance: Competitive coverage for your furry family members through ASPCA
• Health Plan Enrollment: Eligibility starts first of the month following completing one full month of employment