Sr. Manager US Marketing - Dermatology

About the Role

Key Responsibilities

• Design and implement non-personal promotional strategies, including digital media, email campaigns, and other non-traditional marketing channels.
• Align NPP initiatives with overall brand positioning and messaging.
• Manage non-personal promotional campaigns targeting HCP.
• Oversee the development of content for digital and media platforms.
• Partner with external agencies for creative and media planning.
• Track and analyze campaign performance metrics to assess effectiveness.
• Implement peer-to-peer, personal, and non-personal marketing tactics/initiatives that amplify value proposition to HCPs.

Requirements

• 8 years of life science marketing experience.
• A bachelor's degree.
• Ability to be onsite in Sleepy Hollow, NY 4 days a week.
• Strong understanding of Digital Marketing/Non-Personal Promotion for HCP.
• Familiarity with HCP Marketing/Engagement.
• Effective communication and collaboration skills.
• Ability to navigate a global organization effectively.

Qualifications

• Bachelor's degree in a relevant field.

Benefits & Perks

• Inclusive and diverse culture.
• Comprehensive benefits, which often include health and wellness programs, fitness centers, equity awards, annual bonuses, and paid time off (depending on location).